15 billion 397 million 2016 China NVC list 500 most valuable brands

In June 22nd the world's most authoritative brand value evaluation agencies - the world brand Brand (World Lab) in Beijing released in 2016 (thirteenth) China's top 500 most valuable brands list. NVC re transmission of news, with brand value of 15 billion 397 million yuan once again on the list, for five consecutive years ranked top lighting industry.

Is one of the institutions of the world brand laboratory assessment of the global top three brand value, by Columbia University professor Robert Mundell as president, the Harvard University, Yale University, Massachusetts Institute of Technology, Stanford University, University of Oxford, University of Cambridge and other well-known professors involved in the assessment of the world's top universities.

NVC brand value double, lighting industry first

This year, NVC has won the China top 500 brand value assessment committee and the world brand laboratory two organization and evaluation, together with the well-known brand of Tencent, Haier, HUAWEI, GREE and other global leader among the list. NVC brand value of 15 billion 397 million yuan, the total ranked 209th, compared to last year's promotion 3, ranking top lighting industry.

The pursuit of the ultimate product, boost brand value

As China lighting industry leading enterprises, NVC always adhere to the quality oriented. For the new height to improve the lighting market, the overall level of the leading industry, attaches great importance to product improvement and upgrading of NVC, excellence from the aspects of products quality, appearance, structure, performance, energy consumption, process, the pursuit of perfection.

2016 for NVC, is destined to be an extraordinary year, sports marketing continues to heat up, Home Furnishing shangzhao wheel drive, launched a comprehensive business model. Since the NVC lighting Home Furnishing upgrade to "quality + design" double drive, Home Furnishing lighting new vigorously building, the main push TOP products 400 balance, simple, modern, open fields, and a series of new Chinese style decoration style fully meet the current mainstream, the main buyers decoration and 80, 90 and other consumer groups aesthetic preferences. The successful launch of the new business, greatly show the perfect science and art of NVC products with more humanized design show ingenuity, perfect to meet consumer tastes. In the past 6 - 18 Tmall Home Carnival, NVC electric products sold, has been vigorously sought after by consumers, full of the charm of the brand and the core competitiveness of NVC.

Famous host --- Xu Gehui presided over the thirteenth world brand conference"

NVC CEO Du Yinghua Ms. site to accept the award

Commercial lighting and lighting Home Furnishing fly side by side

In 2016, NVC was the first year of reform of the system, "three jump" strategy of heavy start, open the "shangzhao + Home Furnishing" twin engine driven mode. Second of them jump to Home Furnishing lighting layout, has been fully started, a huge room for growth of NVC is actively expanding Home Furnishing business, let Home Furnishing business, commercial lighting business two wheel drive, fly side by side.

As the industry Chinese and global lighting leading brand, accumulation, NVC R & D patented technology products brand, channel network, brand strength has been widely praised after the industry, open up the upstream and downstream of LED chip packaging applications, technical strength and market competitiveness significantly more jumped. Especially in the field of commercial lighting system, with strong service capabilities, professional lighting solutions, and covering 36 provinces, cities and counties and township level distribution network, and more than and 40 countries worldwide channel system. The recognition and selection of a series of international top brands NVC lighting project, to become an independent school Chinese NVC in the field of commercial lighting, the market competitiveness of the brand is second to none.

NVC chairman Wang Donglei said that with the advance of urbanization, enhance the residents income levels increase and improve the life desire, business growth is expected to show Home Furnishing lamps in the long term. Next, in the active developers as NVC business at the same time, the full support of big business Home Furnishing, continue to promote a series of characteristics of "quality + design" products, the full release of the downstream channel force, is likely to become Home Furnishing NVC NVC another huge cash cow business. The future, NVC must be the steady development of business, business license business, Home Furnishing forward together.

Currently, NVC is increasing Home Furnishing sales network construction, accelerate the speed shop, the integration of products and suppliers of resources, the establishment of full channel Home Furnishing marketing system, and promote the transformation of young brand, Home Furnishing lighting consumer groups to attract the younger generation of the mainstream.

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