2008 Guangzhou International Lighting Exhibition for the first time opened LED specific Pavilion

"This year's Guangzhou exhibition, there is no new tricks ah? A lot of business friends asked me. Reporters with the industry common concern and doubt, visited the Guangzhou international lighting exhibition organizers - Guangzhou Guangya Messe Frankfurt, interviewed the director Hu Zhongshun, the new Guangzhou international lighting exhibition to get from him.

For the first time open LED specific Pavilion

In the past, no specific aspects of green lighting exhibition hall, LED energy-saving lamps and the products are scattered in other related exhibition hall, always let people regret and related enterprises. In particular, the most fashionable, avant-garde, energy-saving LED lighting, due to its promotion and application is difficult, the market is not well developed, the industry is also relatively small, in the calendar year of the exhibition are marginalized.

This year's Guangzhou International Lighting Exhibition added 20 thousand square meters of dedicated LED exhibition hall, which is very compelling a change. By then, the audience can enjoy the beautiful scenery in the exhibition.

Specialization specialization

The exhibition is a traditional, lighting market process has very deep refinement, exhibition platform must be matched. After so many years of development, the specialized division of lighting market has been very clear; it is precisely because the market segments continue to expand the market space.

This year's Guangzhou International Lighting Exhibition is more detailed and professional, including the brand Pavilion, home interior lighting, outdoor lighting, lighting, professional lighting, LED, lighting accessories and accessories and other professional exhibition hall. In this way, it shows the specialization of the exhibition, the direction of the display and the target group more clearly.

The brand Museum has become xiangbobo

In recent years, the brand awareness of the lighting and lighting enterprises has gradually increased, many enterprises attach great importance to brand building, make great efforts to carry out independent innovation of products, establish their own brand. This will also be reflected in this exhibition. This year's Guangzhou exhibition has added a brand Pavilion, the exhibition area increased by 11 thousand square meters, from last year's increase of 22 thousand square meters to 33 thousand square meters. Nevertheless, the brand Museum booth is still a drop in the bucket, in short supply.

"The brand hall was very early, and there was no booth. In the face of some of the brand can not enter the field, the company director Hu Zhongshun reluctantly said.

There is a sudden increase in battle of Taiwan funded enterprises

As we all know, in the lighting industry, Taiwan funded enterprises are mostly export, the domestic market is relatively unfamiliar, the perception of the domestic market is also very slow. They rarely participate in commercial activities in the domestic market, including exhibitions and forums.

However, with the spring of the Olympic Games this year, Taiwan funded enterprises sounded the clarion call of the domestic market. Their interest in the Guangzhou International Lighting Fair is getting stronger and stronger, and the number of Taiwan funded enterprises this year has increased. And they are: a grand and magnificent booth, big brands, big image, high starting point. Taiwan world wide, Taiwan billion light, Taiwan Foxconn these big companies for the first time to enter the exhibition, the industry is bound to cause great concern. According to statistics, this year's Taiwan funded enterprises have participated in more than and 50, and are large brands of large enterprises.

Obviously, when a strong yuan, Taiwan funded enterprises in the depreciation of the dollar, while in the European market they have to study the strong defense preparations, vast domestic market, they began to test the waters of the domestic market.

The first product PK to show the icing on the cake

Another highlight of this exhibition is lighting electrical products PK!

By the China Lighting Electrical Association and the Guangzhou Guangya Frankfurt exhibition company jointly organized the first China lighting electrical products contest, after six months of reporting, selection, will produce various awards winners. Awards, awards will be held during the exhibition. Organizers to use the Guangzhou International Lighting Fair to give the annual product competition full stop, is really unique and meaningful. Guangzhou International Lighting Fair unique audience and benign market-oriented operation, can quickly and easily put each piece of independent innovation results to the market, into market efficiency.

In the past many enterprises counterfeiting wind frightened, always frozen innovation technology and products, many excellent achievements in the boudoir no knowledge, to some extent hindered the progress of science and technology and industry development. Now, China lighting electrical products contest encourages everyone to come up with their own baby to PK. Guangzhou International Lighting Exhibition firmly to let the first batch of companies willing to uncover their baby face benefit, to provide them with a free booth and a deeper follow-up services.

It should be said that this change is another initiative in Guangzhou Guangya Frankfurt. They have been to enhance the exhibition economy to a new level, the Guangzhou International Lighting Exhibition from the exhibition economy, show, transaction level, to the level of independent innovation.

Open the dealer green channel"

The quality of an exhibition depends not only on the number of audience, but also on the overall quality of the audience and the degree of activity. Professional audience, supply chain audience is the effective audience". Guangzhou International Lighting Fair, as always, to introduce the global resources of the Frankfurt exhibition, organized various active buyers, high-quality design team, R & D personnel to participate in the exhibition.

However, over the years, the domestic dealers have been flooded, they did not play its due role in the exhibition. This year's Guangzhou exhibition finally realized this problem, to