An interpretation of the latest lighting price index in ancient towns

The latest ancient town lamp price index, issued by the Guangdong price index official website, said monthly in July was 123.17 points, down 0.5% from 123.68 points in June, but still strong and maintained in high volatility. In the first month of the third quarter, the price index was higher than the previous two quarter, indicating that the lighting market entered the final stage of seasonal adjustment. In July this year, the general index of lighting prices rose by 20.36% compared with the 102.76 point of last year in July. Obviously, this year's market trading atmosphere is warmer than the same period last year, and there are signs of early warming.

Although July is a traditional off-season, in recent years, in order to seek a way out, all over the country, decoration projects, household ornaments and some projects to stimulate the market have been started in July, in order to seek some opportunities to "counterbalance" with the off-season. This year is no exception, a series of home exhibition, lighting exhibition held in succession, so that the traditional off-season "normal", lighting the lighting market to produce a different lively.

The average number of the four series of indexes was "three litres and one drop" in July.

The number of commercial lighting series in July was 102.94 points, up 2.27% from June.

The number of outdoor lighting series in July was 117.78 points, up 1.89% from June.

The number of lighting series in July was 135.64 points, which fell 1.72% from June.

The number of light sources in July was 93.28, up 2.19% from June.

(1) the commercial lighting series index stabilizes. In July, the series of commercial lighting rose by 2.27% in June, 97.38 at the beginning of the month, 106.15 at the end of the month, and the increase of 9.01%. Although no significant rise in the performance, but the overall "stabilisation" trend, for two months to become the backbone of the increase in the general index. In June and July, the domestic PPI index expanded and touched the bottom, showing that the average level of domestic industrial products, especially raw material factory prices fluctuated, and there was a certain increase space in the later period of commercial lighting based on the cost. In addition, the commercial lighting series index stabilizes, also because of the series of products and specifications, the market rigid demand is stable, but the same quality competition is more intense.

(2) the outdoor lighting series index fell down. In July, the trend of outdoor lighting index continued to rise and fall greatly. The performance was very active. In the middle of the month, the new high rose 124.8 points more, but then 9.77%, and then 3.05%, to 116.05 points. Outdoor lighting has been in an unstable situation because of the common role of consumption demand, control technology, application consciousness and national policy. The demand for outdoor lighting products comes from the bulk purchase of Engineering orders. The application range is wide, the gross interest rate is high, and the downstream demand in the LED industry continues to burst. The number of cities with LED lamps and lanterns instead of the traditional street lamps is increasing. The policy promotion and subsidy of the country and region are not broken, and the series of index are nearly three. The continuous rise in the month is also the inevitable result of the gradual increase in the market demand for this series of products. The analysis shows that the demand for outdoor lighting products in the market is still relatively stable or slightly higher in the near future.

(3) the high fluctuation of the lighting series index. The overall tone of the lighting series is in line with the general index. Although it fell a little 1.72% from June in July, it was still strong and maintained a high volatility. Due to the sluggish demand for real estate, sales fell, investment slowed, and oversold housing was overlaid, which lasted from 2014 to 2015. Affected by this, whether the decoration of commercial housing or commercial real estate, the size of the hotel project procurement are continuously reduced, the lighting series index lack of support, maintain narrow vibration. From May this year, the real estate market began to rise, and the second quarter of 2015 rose "better than expected 7%". This has benefited from the bold measures of the government's macro regulation and the reform of the economic structure, which paved the way for the steady growth of the economy in the second half of the year, and also for the lighting lighting related to the real estate industry. The development of the industry and the supply and demand of lighting products have laid a solid foundation.

(4) the index of the light source series fell back. The index of the light source series was 93.28 points in July, which was 2.19% higher than that in June. The decline was obvious, and it was positive "V". This year, the price of rare earth falls below the tone, and the overall fluctuation is small. Under the influence of reducing the content of mercury and the impact of LED products, the light source series withholds pressure, and the fluctuation is crisscross, but the overall stability is gradually stable. With the gradual stability of the raw material cost of all kinds of light sources, it is believed that the light source series products fluctuate in the future, but the whole is still "stable", or there is a little up-regulated space.

Summary:

Under the impact of the macroeconomic and industrial environment of the whole lighting industry, the overall environment of the lighting and lighting industry in the first half of 2015 is quite quiet, especially in the domestic lighting market. But the cold first half of the first half of the past, the market from the last half of the last half of the first half of the temperature, for lighting lighting enterprises, is the expected sales upsurge ahead. It is expected that in the second half of 2015, with the active decoration market, the recovery space of lighting lighting industry is also increasing. Many enterprises are accumulating power to prepare for the arrival of the peak season. The "weak season" of the industry is determined by the market, but the "weak season" of the enterprise is determined by the strength and preparation of the enterprise. Therefore, on the premise that the market terminal demand still exists, it is the strength of the enterprise itself. The enterprises should take the initiative to attack, actively broaden the sales channels, improve sales volume, with excellent quality and service, and maintain strong fighting ability in the market competition, which is the king way of the invincible position of the enterprise.

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