As the music and Vizio Taiwan LED plant: long-term fear caused reshuffle

Came days before intended for the North American panic buying LCD TV brand VIZIO manufacturers, in addition to Apple (Apple) and search engine manufacturers Google, China manufacturers have also full of interest. However, 10, according to foreign media reports, VIZIO will eventually be paid by the Chinese music (Letv) invested $10 to $1 billion 500 million, making the case of Chinese manufacturers mergers and acquisitions of global home appliance brands to add a pile.

The Chinese appliance manufacturers have the layout of overseas LCD TV market, including Hisense SHARP America trademark rights, the acquisition of Mexico SANYO, SKYWORTH and TCL with Toshiba southeast LCD TV right to use the brand, and then came the music would be in VIZIO, displayed on the LCD TV in the local Chinese grow weak, Chinese brand manufacturers have the big hit, targeting overseas market opportunities to significantly. It is expected that if the music as soon as possible after entering the VIZIO, the global LCD TV sales will exceed SONY in one fell swoop, reaching 14 million units, into the world's top 5 threshold.

In the face of domestic and international brand manufacturers actively mergers and acquisitions or force enterprises, expand overseas markets, expressed concern about the Taiwan factory, that mainland enterprises through mergers and acquisitions to expand overseas, although the short term does not affect the supply chain, but for fear of causing reshuffle.

Although PHILPS lighting business sale by cutting resistance, but OSRAM (OSRAM) Lighting Department of the sale of flowers may be China manufacturers, and the outgoing Vizio by LETV take; overseas acquisition moves frequently will cause large changes in the supply chain, Taiwan factory expressed concern, mainly because Taiwan factory in order to avoid price competition and escape the mainland market and the mainland brands to use local LED supply chain, let Taiwan factory overseas market.

Taiwan manufacturers said LETV if successful acquisition of Vizio is expected to cause great impact on short-term supply chain, not the LED backlight will continue to Taiwan factory as the main supply, mainly due to the Vizio sales in North America, the region attaches great importance to patent, therefore in the Patent Containment, expected Taiwan factory supply chain can prevent land plant expansion, short term in Europe and Japan will continue to pay attention to the patent market sales, to avoid competition.

Although the short-term can prevent land plant outward, but the manufacturer, factory to sniff out overseas expansion is an indisputable fact that, although there are still patent anti blocking, but Chinese actively buy brand factory, the next step will be in the next city and through the purchase of patents, patents obtained through mergers and acquisitions, and then to international brand marketing around the world, will shake the global market.

Taiwan factory said that although the mainland actively to the capital strength to expand overseas, but because the LED technology continues to evolve, while the mainland has been in production and supply a large number of high demand market, Taiwan factory technical strength to develop niche applications, to avoid a small variety of products and the operation mode of land plant direct competition, but also cut the sale of international brands a factory must transition warning.

For more information about LED, please click on LED network or pay attention to WeChat public account (cnledw2013).