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Domestic and foreign manufacturers LED TV price war is getting stronger smell rush on like a swarm of hornets

From the TV giant recently released LED TV price information shows that the spring festival color TV sales promotion war ahead of time. Following SKYWORTH Guangdong branch general manager Zhong Zhifeng, former SKYWORTH LED TV prices in the high-profile Spring Festival season will be a substantial price up to 30%, the general manager of TCL Guangzhou branch Gong Zhiping yesterday in an interview with reporters said, in addition to pushing LED TV, TCL this year in the field of Internet TV will also have a big move.

Reporters noted that in the new round of LED TV promotion boom, in addition to SKYWORTH, TCL, Hisense and other domestic color TV giants have lowered the price, Samsung, SONY and other foreign brands have also added to the huge price camp, while domestic 42 inch LED TV price is below 9000 yuan, a decline of close to 30%.

Compared with CCFL (cold cathode fluorescent lamp) backlight LCD TV, LED TV is currently in the promotion of the market is not universal, however, as one of the main theme of the development of the global economy, low carbon economy prospect is quite broad, and the LED industry was in line with this theme, and is generally optimistic.

It is also based on this, in recent years, Samsung, SONY, SHARP not only other major global consumer electronics enterprises gradually will look into the LED TV, SKYWORTH, TCL, Hisense and other domestic TV manufacturers also began to get involved in LED TV field.

Reporters recently zouma Guangzhou Suning and Gome appliance stores found, by SKYWORTH, TCL, Konka and other domestic flat-panel TV driven, LED LCD TV in the overall price drop rapidly, and gradually narrow the gap with the ordinary LCD TV price gap. Some of the domestic 42 inch LED TV has fallen below the $9000 mark, a decline of nearly 30%, while the same size of foreign brands in the product price of about $12000, a decline of more than 20%.

Konka Group, vice president of the new just claimed that the 5 LED production line will be put into operation in March this year, Konka self financing, and with the increase in independent production capacity, Konka LED TV prices are expected to decline by nearly 30%. Analysts pointed out that with the upstream price adjustment, the domestic color TV in the layout of LED television industry chain gradually improved, in the next year, LED TV reflected in the market prices will gradually become rational.

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