Dongguan public places full of LED lighting

Next year's LED industry market prospects are optimistic about the enterprise. Yesterday (28 May), the reporter learned from the Dongguan branch of the digital Optoelectronics Technology Co., Ltd. was informed that the company is currently undergoing a round of expansion, after the completion of the production capacity will be doubled. Lei Lei, deputy general manager of Huangmei bluntly, from policy, market and technical aspects of a comprehensive judgment, LED industry will usher in the outbreak of the year next year, and the current round of expansion is to deal with the next large orders. This year to expand production of LED enterprises to prepare more than a Lei lei.

This year, Dongguan efforts to promote the development of LED industry increased again. After Guangdong province introduced in May this year, "Guangdong province to promote the use of LED lighting products plan", the city of Dongguan in July issued a "Dongguan city to promote the application of LED lighting products work program", according to the plan, Dongguan city will be in public places within two years of full penetration of LED lighting. The industry believes that it is the policy of vigorously promote, so that LED companies in the market outlook is optimistic enough to predict the future, so we have the confidence to expand production capacity.

Expand production capacity to deal with orders surge

Yesterday, the company is located in the high Po cled factory, the original production line is expanding. Company official told reporters, after the completion of the current round of expansion, the company's production capacity will be doubled.

Market, the current situation is relatively stable orders, but this year's situation is different from previous years. "Huangmei said that in the past the time of bidding for various projects, this year due to delays due to certain reasons, so the peak of the order will come later. By the end of the year, after the completion of the project bidding, the production capacity of the enterprise test. "

On the other hand, Huangmei said that the current policy to promote the activation effect on the LED market has not yet fully revealed, to the next year after the gradual emergence of the driving force of the policy, the market will usher in the outbreak period. In addition, from the point of view of technology development and market development, to 2013 will enter a new stage. And it is combined with a variety of factors to make a judgment, Lei Lei was forced to expand production in the second half of this year, in order to meet the upcoming blowout period". Market volume is likely to occur around the end of the year. Huangmei said.

In this year announced the expansion of the production of LED enterprises more than a Lei lei. According to media reports, KingSun also announced this year, "to raise investment to accelerate the pace of project construction, according to the plan put into use, to achieve the overall expansion of the company production capacity. "

"Train" to snatch ready

In response to the upcoming outbreak of the market, in addition to ensuring production capacity, some companies are also in the management and technical aspects of the practice of internal strength".

In the view of Dongguan Bundchen photoelectric deputy general manager Xu Zhaodong, 2013 will be the LED industry "outbreak", and this year is the market demand before the outbreak of the layout". "In the next year to seize the opportunity to snatch market cake, the enterprise must first be ready. "Xu Zhaodong, preparing for the photoelectric Bundchen are mainly from several aspects.

First of all, photoelectric Bundchen invested built materials testing, power supply testing six laboratories, increase R & D and testing efforts from LED parts to finished product testing; on the other hand, in the first half of this year began to integrate and optimize the supply chain, for the next order growth of supply chain test; in addition, consider from the perspective of talent reserve, photoelectric Bundchen has also established a "Kuniomi University", respectively, in terms of technology and management for the enterprise to cultivate and reserve talents.

"If the outbreak of the market demand as scheduled, then the requirements of all aspects of the enterprise will be improved, ready to do a good job in advance, is a wise approach. "A series of initiatives insiders commented Bundchen photoelectric.

Reporters found in the interview, the current LED market situation is relatively stable, so many companies will be a lot of energy in the internal management optimization, enterprise staff training, supply chain integration and optimization of production processes. Hengli an LED lighting company is responsible for that, from the beginning of the end of the market demand is expected, will release a lot, so enterprises can seize opportunities in the market next year, this year third, the fourth quarter is particularly important for.