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Flat-panel TV sales increased by 4 times the price of plasma faster than liquid crystal over 1

"If flat-panel TV prices fell to the traditional TV 1.5 times to 2 times, the market will usher in" explosive "sales." In yesterday's 2005 China flat-panel TV forum, Naka Yiyasu era market research company chairman Li Jixiang revealed that the first half of this year, flat screen TV sold about 700000 units, compared with the same period last year increased by four times.

Flat-panel TV sales growth is the most direct impetus from the price." According to the State Council for economic development research center of market economy institute deputy director Lu Renbo predicted that the ideal price of flat-panel TV market on the two main types of 42 inch and 32 inch LCD plasma were 10 thousand yuan and 12 thousand yuan, by the end of the year, the price will be reduced to 8500 yuan and 10 thousand yuan.

It is understood that the plasma reduction space will be greater, because judging from the cost, the construction of LCD panel production line of one of the seventh generation now needs to invest 14 billion 400 million -215 billion yuan, while the construction of PDP panel production line a eighth generation only needs to invest 3 billion 600 million -43 billion yuan, which directly determines the future plasma and LCD price competition, PDP will have more room for price cuts.

But according to the analysis of the executive vice president of China Electronic Chamber of Commerce Wang Ning, although flat-panel TV sales increase, but there is still no universal standard, large power consumption, high price, technology is not stable, consumers do not understand the products such as the five major bottlenecks, the most prominent is the China there is no 16:9 HDTV signal, even HD TV standard was fastest at the end of this year. Therefore, the flat-panel TV market share is less than 10% of the entire Chinese color TV market.

According to the reporter, after the forum, Suning Appliance for a month of the sixth national color TV Festival will start the same period. For this color TV Festival, Suning Appliance Group Chairman Zhang Jindong said: the most attractive is still the price of all flat-panel TV products will be the average price of 3000 yuan." Industry insiders believe that, if you can really achieve this decline, the second half of the TV market will affect sales.

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