Foshan enterprises to seize the blue ocean market

According to Nanfang Daily reported that the LED industry under the price war, the lighting industry how to break through? President of Foshan lighting industry association Wu Yulin believes that the future of the domestic health lighting market value of up to several hundred billion dollars, while FSL industry took the lead in the establishment of health and health lighting lighting standards alliance patent alliance will help enterprises to Buddha, first mover advantage to seize the "blue ocean" market.

From the current status of the industry in the region, in recent years, the rapid development of Guangdong LED industry.

Joint innovation center of Guangdong Province, the semiconductor industry director Gui Shirong said that from the beginning of 2010, Guangdong LED industry output in consecutive years of rapid growth, the scale of the industry accounted for half of the country, the screen accounted for 90% of global market share.

Data show that last year, Guangdong's LED industry output value of 346 billion 60 million yuan, an increase of 23.09%, showing a strong endogenous growth and good market prospects.

Under this background, Guangdong is with the market oriented, and vigorously promote the LED industry cluster development, has been formed from the back cover material, epitaxial wafer, chip, package to the application of a complete industrial chain, LED total of more than 4000 enterprises, driven by the employment of nearly 3 million people.

Among them, Guangdong Province, involving LED total of 31 listed companies, accounting for 60% of the total, at the end of January this year, the market value of about 115 billion yuan. The focus of Listed Companies in Guangdong, a total of 17, accounting for about 68% of the country's key listed companies, the market value of about $86 billion 184 million ($).

Although the LED business continue to impact the traditional lighting market, has become the new mainstream, but LED lighting price war also heats up. In the day of the general assembly, a number of industry insiders believe that FSL, healthy lighting in contrast, is an urgent need to develop the blue ocean market.

Wu Yulin believes that once the lighting and "health" elements combined, will inspire many people's needs. The "light health" in addition to lighting must meet the functional requirements of the place, the lighting must also meet the psychological requirements of people, such as color temperature, brightness of the impact on people's emotions, etc..

Buddha took the lead in the establishment of a dual alliance to seize the segments in the future of healthy lighting industry output value in the country can be several billion yuan. "Wu Yulin said, optimistic about this market based on FSL lighting industry association including nationstar optoelectronics, Blue Arrow Electronics and other enterprises, while leveraging the standard light environment of University researchers, research institutions, on the day of the meeting jointly initiated the establishment of the" health "and" Health Alliance Kang Zhaoming lighting patent alliance".

Lighting industry from the Red Sea to the blue ocean to jump out of the lighting to see the lighting, the health field of optical experts. Cui Yi, professor at the school of business administration, South China University of Technology, the establishment of a healthy lighting standards alliance, will be the key force to promote the transformation and upgrading of Foshan LDE lighting industry.

Health lighting market than the traditional lighting market ten times, or even several times. "Guangdong Kai Europe Lighting Co., Ltd. chairman Wu Yulin believes that" once the standard is established, LED industry will usher in another spring. "

For healthy lighting standard alliance, Wu Yulin said, after the establishment of the alliance, in the next subsection will develop health standards, recent plans completed within two months for 0 - 7 years old children's health lighting standards, then according to the different age of young people and the elderly to develop industry standards.

He believes that FSL industry established the first healthy lighting "double alliance", is an important measure to enter the health industry FSL Baotuan lighting market, which will also make FSL enterprises in the mining of this blue ocean market, has compared to other regions of the first mover advantage.

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