Guangdong LED civilian upgrade to seek breakthrough

As a major province of production and export, a new trade technical barriers to the cold blowing to the LED industry in Guangdong province. In accordance with the new standards, LED energy efficiency requirements for export products increased by 2.5 times, a sudden increase in the technical threshold will significantly increase the cost of production of LED companies.

In the face of the sudden crisis, Guangdong's leading LED leading enterprises in recent years to actively study the relevant policies and international industry standards, timely update the company's product technical indicators. Experts pointed out that the development of higher technical standards abroad is the industry trend, the short term will give the domestic LED companies caused a certain cost pressures. But in the long run, the improvement of technology will change the status of civilian industry, help to enhance the competitiveness of the domestic LED industry.

Cost increased by more than 20%

At present, some of the European and American trade policy for the LED industry is still at the government level, no release and implementation of the company. This is a global standard, need to wait until the specific operation, inspection processes, related indicators after the company can then take relevant measures ", KingSun Board Secretary Wei Li said.

According to the bulletin of the European Union and the United States, Chile, Uganda and other countries about the LED lamps on the TBT, the EU on the directional light and LED light presents high efficiency requirements, requiring only the energy efficiency index reached more than 0.2 directional and directional LED lamp fluorescent lamp can enter the EU market, demand is 2.5 times higher than before the energy efficiency is 2.2 times at present, China's national standard. This will directly lead to LED lamp production costs increased by more than 20%.

In this regard, GF Securities electronics industry researcher pointed out that foreign energy efficiency index of 0.2, domestic enterprises have not applied this index. LED product index, including luminous efficiency, color rendering and environmental requirements, etc., this indicator is how to determine the foreign countries need to be further clarified. However, at present, there is not a big problem in the technology, as long as the use of foreign good quality chip coupled with the module, it is not difficult to meet international standards, but the product cost will be increased accordingly.

Wei Li pointed out that from the current situation, over the years the company has accumulated a strong R & D capability, products can not only meet international standards, some even more than the international standard, so to reach the international requirements of the 0.2 efficiency index should be no problem.

"For international business, the company set up a special international business department, according to the corresponding access standards for product design and production. At the same time, the company will also carry out foreign trade through business model innovation, such as cooperation with foreign local enterprises. The company sells the module to the foreign enterprise, provides the solution for the foreign enterprise, carries on the final assembly by the foreign enterprise. This product is completed by 90% KingSun products GDP, but also in the local overseas, to achieve a win-win situation for the domestic enterprises and foreign governments, Wei Li introduced.

High threshold brings new opportunities

The new regulations on the direction of the country to enter the lamp and LED lamp product conformity assessment, market supervision and inspection procedures are also more stringent requirements, will bring huge cost of testing costs. The United States such as the notification of the LED test program, according to preliminary estimates, if a company is equipped with the corresponding testing laboratory and testing equipment according to the requirements, it needs to spend about 350 thousand yuan, the annual pay about 100 thousand of the cost in the laboratory operation, equipment maintenance and laboratory personnel salary.

Data show that in 2011 the output value of Guangdong LED reached 150 billion yuan, accounting for about 70% of the country, the world's total of 50%, and to double the annual growth rate. The United States and the European Union are major importers of LED products in Guangdong. 2011 Guangdong LED lamps export sales of about 34000000000 yuan, an increase of more than 20% over last year, accounting for nearly 1/4 of the total output value of Guangdong LED lamps. Among them, exports to the United States and the European Union is about 22 billion yuan, accounting for about 2/3 of Guangdong LED lighting exports, accounting for about LED of the total output value of Guangdong lamps.

At present, more than 3000 LED companies in Guangdong, and most of the enterprise products exported to the United states. The United States informed the LED test program for Guangdong province LED export enterprises will bring more than 2 billion yuan of additional costs, will greatly reduce the competitiveness of the LED lamps in the U.S. market in Guangdong.

However, GF Securities researcher is still optimistic about the new regulations, "because of foreign LED products are taken by domestic OEM form, therefore, domestic enterprises can also be part of rising costs to overseas. "

Nationstar executives said, according to the new regulations "if a company is equipped with the corresponding testing laboratory and testing equipment according to the requirements, it needs to spend about 350 thousand yuan, 350 thousand yuan if the cost of testing once and for all the LED export enterprises is a good thing.

Some companies are upgrading industry standards as a development opportunity. Honglitronic executives also said the company has been attached great importance to the performance and quality of the product, the higher the threshold also means more opportunities for the company. The company products are mainly export to international markets in Europe, has been in accordance with the latest standards of European and American R & D and production of export products, such as the new UL official 1598C standard in July 16th to upgrade, the company is in accordance with the new standards of product upgrades, and re send test.

He pointed out that from the performance point of view, LED itself is an energy-saving products, the company's production