Guiyang LED positioning in the field of lighting designers to remind the burden of excessive decoration

After entering the 2011 LED backlight market growth is weak, as the main driving force of the current growth of the LED industry, LED backlight market weakness to the entire LED industry has brought a lot of pressure. At the same time, the LED general lighting has not yet started the industry background, making the trend of LED chips become increasingly prominent. So, the recent growth of LED backlight weakness on the domestic LED industry what kind of impact? How will the subsequent chain effect impact the domestic LED industry? Aiming at these problems.

Weak demand for backlight bear the brunt of Taiwan

As everyone knows, in the LED Backlight Market outbreak last year and now grow weak, China, LED companies involved in the LED backlight market is very small, from the upper reaches of the backlight LED backlight module LED chip to the middle, domestic enterprises involved are numbered, and the market share is very small. This part is basically occupied by Europe and America, Japan and South Korea and LED enterprises in Taiwan. So, the growth of the LED backlight weakness in terms of China's LED industry is not a big impact, but rather as the above said occupy the market in Europe and the United States, Japan and South Korea, as well as the LED companies in Taiwan.

In Taiwan, for example, from the Taiwan LED chip factory in June revenue point of view, the weak demand for backlight LED chip factory capacity utilization fell to 70%, the overall revenue in June compared with the previous month, a decline of 6.2%. LED packaging, in June the Taiwan LED package listed vendors revenues of 4 billion 897 million yuan, compared with the same period last year, a significant decrease of 14.8%. In addition, the South Korean LED manufacturers because of poor sales of LED TVs, suspend the expansion of production capacity plan, however, due to the gradual increase in the inventory of various manufacturers, LED manufacturers began to launch a large-scale price reduction.

In China, LED market, in the current LED three applications, and products of domestic enterprises is mainly for LED display and LED lighting applications, LED backlight for little in, so it is not about how much impact problem. Will not bring a significant decline in the performance of the domestic LED industry in the short term. However, the LED backlight market growth weakness brought about by the chain effect and the subsequent impact of domestic LED companies should be concerned about the issue.

Non local enterprises to speed up the adjustment of product structure

As we know, LED is the largest potential market in the field of general lighting, LED backlight power at this stage just pulling LED growth, but look at the trend of development, LED will open the general lighting, LED lighting to replace the LED backlight has become a major driving force for the growth of the market and only a matter of time. The LED backlight will promote the adjustment of foreign demand, and Taiwan LED companies on product structure, will gradually shift from the LED LED backlight lighting, this trend is inevitable, just let it come to a weak backlight grow faster.

Similarly, in Taiwan, for example, the application of the target industry in Taiwan LED industry in recent years has been focused on backlighting, accounting for about 4 of the overall. According to the analysis, due to the rapid decline in the price of IP, as well as the various requirements of the panel manufacturers, manufacturers can only ensure the interests of a short time. In view of the current rise of the LED lighting field, Taiwan LED companies are also seeking to change the positioning of the industry.