English: 中文版 ∷  英文版

Industry news

Henan blowing LED TV universal storm LED will be pulled high altar

At the beginning of this year is still talking about the problem of replacing the traditional LCD TV LCD LCD, which is just 10 months, and even LCD TVs are upgraded again, into the new era of LED. No one doubts the vitality of LCD tv.

Last weekend, Hisense, TCL, SKYWORTH almost simultaneously launched in the Henan LED LCD TV universal movement. A 40 inch LED TV actually straight down $5000.

Color TV price war

LCD into the era of LED

From last year's Olympic Games as a starting point, LCD TV into a comprehensive price war period.

To this year, eleven, LCD TV profit margins have been squeezed. 19 inches price is limited to about one thousand dollars, sold more than 32 inches of liquid crystal to more than 2000 yuan, more than 37 inches to sell more than 3000 yuan, more than 40 inches to sell more than 4000 yuan......

"Must be transformed! To redefine the price of LCD with a new selling point! Almost all color TV manufacturers are aware of this problem. Thus, the LED backlight display as the technical basis of the LED LCD onto the stage of history.

"We are more familiar with the use of LCD TV CCFL light source, the light source containing mercury and other heavy metals, not environmentally friendly. The LED backlight can not only make LCD TV better color, higher brightness, and energy saving and environmental protection, longer life, but also to achieve ultra-thin design. So after entering the second half of this year, LED has become a large number of color TV manufacturers chase star products. Last weekend, Hisense TV launched in Zhengzhou LED universal storm, talking about the background of the LED, the company's head of the Henan market, said Li Zhenxiao.

China Electronic Chamber of commerce consumer electronics Survey Office recently released a report that in 2009 the annual domestic consumption of LED TV market is close to 1 million units, equivalent to only the total annual flat-panel TV consumption of 5%. On the one hand that LED is still in the market cultivation period, on the other hand also shows that the market potential of LED huge.

Currently LED TV prices are too high, leading to the popularity of the LED market still needs time. But with the large number of listed LED, the decline in product prices will be an inevitable trend. It is worth mentioning that, despite the LED LCD prices are expensive, but from the recent sales data, high-end LED color TV sales growth trend. Said Zhang Feng, general manager of Henan gome.

It is understood that the authoritative data show that consumers intend to buy flat-panel TVs in large cities, there are 25% inclined to buy LED tv. LED TV there is a lot of room for market growth, optimistic estimates next year, domestic LED TV sales will achieve 4 times growth, reaching 4 million units.

Collective initiated LED promotional charge

Over the weekend, Hisense group's 40 anniversary celebration of the machine, launched a LED universal storm, in the country to specify the type of blue media LED LCD TV and other high-end flat-panel TV products, carry out Limited buying activities.

Li Zhenxiao introduced, in September of this year, 19 inches to 55 inches a total of 10 sizes of the 'sword' series of blue media LED LCD TV new focus on mass market, quickly filled the diversified needs of consumers. Just held in the'2009 LED China TV Industry Development Forum ", the flagship product of Hisense LED LED as a medium blue LCD TV LCD TV field, one capsule was'LED TV products' outstanding contribution award three awards. "

TCL is currently being carried out in the Internet TV activities, the full 1000 reduction by 200 promotional offers are beyond imagination. As the TCL Internet TV update fast, leading features, models complete, so that the TCL Internet TV has become the most popular consumer TV products, especially in the family of young groups. In particular, the introduction of LED to the Internet TV, but also to enhance the competitiveness of the high-end tv. "TCL Zhengzhou sales company Cheng Xiangyu introduction.

It is understood that SKYWORTH cool open LED is the latest product of SKYWORTH group, is the latest version of its cool family products. In function, SKYWORTH will continue to cool open multimedia entertainment function as basic products to consumers to achieve additional applications at home, K songs, watching movies, listening to music, learn English easily show pictures and other functions.

At the same time, SKYWORTH IPS hard screen LED contrast ordinary LED products, in color, quality, response speed, visual angle, energy saving and environmental protection, etc.. It is still a thin LED multimedia entertainment TV, the thinnest at only 2.2 cm.

LED will be pulled high altar"

For domestic color TV companies compete in the LED market, the industry generally optimistic about the market forecast.

According to the appliance store insiders, after the domestic LED market by the monopoly of foreign brands, the price is too high is a major obstacle to hinder its rapid development, with the focus on domestic listed LED, this situation will certainly improve.

It is worth mentioning that the domestic color TV LED TV is also quite competitive in function. Hisense blue media LED and TCL Internet TV LED LCD TV can achieve Internet functionality. The new SKYWORTH LED TV is the most selling point in the traditional LCD TV coocaa karaoke function reservation. Changhong music education LED into the network teaching function. Zhang Feng said.

In fact, from the current market situation, the domestic LED not only has a unique advantage in the function, the price is also being carried out diving". From last week, the market appeared on the storm LED penetration is evident.

During the event, Hisense's latest listing of the sword series 40 inch blue media LED LCD TV sold only $7999, compared with the original price down by $5000, while Hisense sword system

Scan the qr codeclose
the qr code