In 2018, "China's 500 most valuable brand" was released, the 3 major lighting brands were selected!

Yesterday (20), World Brand Lab published in Beijing the 2018 "China's 500 most valuable brand" analysis report. In the annual report based on financial data, brand strength and consumer behavior analysis, the national grid (406 billion 569 million yuan), Tencent (402 billion 845 million yuan), Haier (350 billion 278 million yuan), industrial and Commercial Bank (334 billion 561 million yuan), and China Life (325 billion 372 million yuan) occupy the top five of the list in turn.

(picture source: China net)

It is understood that the world brand laboratory for China's brand report has been fifteenth years, the threshold for 2004 is only 500 million yuan, the average value of the first 500 brands is 4 billion 943 million yuan. 15 years later, in 2018, the entrance threshold has been raised to 2 billion 352 million yuan, and the average value of the first 500 brands is up to 36 billion 892 million yuan, with an increase of 646.35%.

In this year "China's 500 most valuable brand" list, there are 25 related brands from food and beverage, textile and clothing, cultural media, information technology, household appliances and so on. Among them, the lighting industry has NVC, OPPLE lighting, and FSL 3 brands.

China's 500 most valuable brand (lighting appliance) in 2018

NVC

The report shows that NVC's brand value in 2018 was 25 billion 766 million yuan, up 24.56% from last year's 20 billion 685 million yuan, and the total ranking rose from 186 to 182 last year. It was the first in the lighting industry for seven years.

(picture source: China net)

OPPLE lighting

This is OPPLE lighting second times to the list, last year with 14 billion 641 million yuan of brand value ranked 268th, and this year's ranking dropped to 273rd, but its brand value has risen to 18 billion 12 million yuan. Since OPPLE's lighting in August 2016, its performance is steady, and the total profit in 2017 has exceeded 800 million in the industry.

FSL

As an old lighting enterprise, FSL has also been honored to be "the 500 most valuable brand in China". Last year, the brand value of 11 billion 932 million yuan ranked 317th place, and this year its brand value has risen from last year, up to 12 billion 489 million yuan, but the ranking slipped to 328th. (LEDinside Nicole)

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