Intelligent lighting venture cold? It received 50 million yuan Pre-A round of financing of science and technology

In 2013 the rise of intelligent hardware entrepreneurial tide, the emergence of a lot of smart lighting companies do, but now are basically quiet. It was founded in 2014, science and technology, recently announced the acquisition of 50 million yuan Pre-A round of financing, the Fund led capital with the cast, Castle peak. Previously, it has won the technology Yunfeng fund founder Yu Feng et al. 22 million 500 thousand yuan Angel round of investment.

Key technology is a focus on intelligent lighting and control system of the company. Unlike most previous intelligent light field startups, and did not choose the pure tone technology of Bluetooth, pure WiFi scheme, instead of using the Zigbee+WIFI protocol, support large-scale network, has been able to support 5000 lights dynamic network, which can do public and commercial, Home Furnishing provides a systematic and complete lighting solutions.

The reason for choosing this scheme, mainly because the target user is the main tone technology B client especially small B client, and a part of the home user, they are in pursuit of the overall lighting solutions, rather than new product experience early adopters. The choice of entry points, mainly because the founder Huang Xiaojun has ten years of experience in the lighting industry, in 2010, presided over the LED lighting project Chinese first number millions, but stage investment millet ecological chain enterprises Yeelight, very understanding of the lighting industry. Compared to a separate smart light consumption, the market in this area should be much larger, the previous lighting program a villa on a million, and wiring difficulties, the user experience is very poor, just left the market space.

Huang Xiaojun told the 36 krypton, this time to tune science skills to get financing, because of "lighting market as a mass market qianyiji has not been the depth of excavation". According to LEDinside's latest report shows that the scale of the global lighting market in 2015 reached 550 billion yuan, while LED increased gradually during the 2008 to 2016 period of market share, is expected in 2020 LED will replace the traditional lighting market, the market share of 80%-90%. LED is the intelligent lighting industry has become the standard of next generation, large company PHILPS, OSRAM lighting and GE have increased the research and development of intelligent LED into the field, and the LED industry is listed on the stock market or the introduction of strategic investors.

Two is because the tone technology have many years experience in LED lighting, a better understanding of the LED lighting market. Huang Xiaojun said that the intelligent lamp in 2013 -2015 intelligent hardware venture enthusiasm appears, how many TI chips and the male die is more like a toy; and lighting needs is a set of programs, including intelligent lamp and control system; key technology research and development team is Haier, Lucent, WeChat origin, millet, music as early the staff in the founding team, network, new media marketing, user operation is better than the traditional vendors, in addition there are team for tooling company, decoration companies, large real estate business ability.

At present, it has developed a variety of control technology of intelligent lighting lamps and lanterns, is expected in September 5th officially released.

For more information about LED, please click on LED network or pay attention to WeChat public account (cnledw2013).