Involving the amount of more than 1 billion Konka lighting and Toshiba lighting reached business transfer cooperation

Anhui Konka Green Lighting Technology Co., Ltd. (hereinafter referred to as Konka lighting) and Toshiba Lighting Co., Ltd. (referred to as Toshiba lighting) recently reached a strategic cooperation and supply agreement involving an amount of over 1 billion yuan. Konka lighting will through its wholly owned subsidiary of Hongkong Kang Chi subsidiary photoelectric Limited company, the equity transfer, the Toshiba lighting (Chinese) Co. Ltd. (including sales of the mainland market Shanghai branch) and Asia Technology (Hongkong) Co. Ltd. (including its wholly owned subsidiary of East China Electronic Science and Technology (Huizhou) Co. the company's business), Konka's personnel transferred to the lighting; through the establishment of a new branch in Kunshan, the transfer of assets, Toshiba lighting (Kunshan) Co., Ltd. general lighting business of all assets and liabilities and personnel transferred to Konka's and Toshiba lighting, lighting in the right to use, Chinese Hongkong general lighting products market, "Toshiba TOSHIBA" brand. The two sides have signed a cooperation agreement in December 21, 2015, the relevant work of the transaction has been started, will be completed in April 1, 2016 all business, personnel transfer.

Japan signing ceremony

Konka lighting President Qin Guangyu (left) and Toshiba lighting President Yangyi (right) signed a cooperation agreement

Participants photo

Konka Group was founded in 1980, after thirty years of rapid development, Konka has grown into a public joint stock company's total assets of 10 billion yuan, net assets of 3 billion yuan, annual sales income of about 23000000000 yuan Chinese is one of the most valuable international large-scale information industry group and listed overseas. Konka lighting was established in 2013 to become the industry's leading LED lighting solutions provider for the development goals, products have been sold to Europe, North America, Australia, Asia and other more than and 20 countries and regions. 2015, Konka lighting with the European professional lighting channel LEDGROUP signed a strategic cooperation agreement to become a comprehensive strategic cooperation supplier in china.

Toshiba lighting TLT (TOSHIBA Lighting & Technology) has a long history of the lighting business of Japan's first production of incandescent lamp, fluorescent lamp, which has a history of 125 years, annual sales of more than $2 billion, mainly concentrated in Japan, is ranked sixth in the world lighting company, 1995 in China have set up manufacturing and sales center. Toshiba lighting business covers Home Furnishing lighting, lighting store, office lighting, public lighting, factory lighting, special lighting, automotive lighting, airport lighting system, studio lighting system, stage lighting systems, energy-saving lighting system etc.. Toshiba lighting attaches great importance to R & D, in the design of various products in the integration of its deep understanding of the market and in-depth research into the device, to create a remarkable performance and quality of the group of lighting products. In the world with Hangzhou West Lake Smithson museum lighting, lighting, lighting and other lighting case famous louvre.

The flow - lighting for breakthrough, Konka mergers and acquisitions

In recent years, the downward pressure on China's economy, the global stock market into a bear market rhythm, such as the impact of multiple factors, many companies consider business adjustments to deal with the grim situation. LED lighting industry with the increasingly intense competition, price war intensified, industry consolidation accelerated, mergers and acquisitions have occurred, the lighting giant PHILPS, OSRAM as the representative in the new situation also choose to sell assets to deal with challenges.

Konka lighting as an up and coming, although there are funds, brand advantage, but there are still many deficiencies in talent, technology, products, channels, marketing model, the accumulation of resources need to spend years. How to make up their own short board, to achieve a comprehensive breakthrough rapid development, the test of the wisdom of management, Konka lighting has been looking for an ideal opportunity. Konka and Toshiba have a profound understanding of the lighting industry, as well as the relentless pursuit of superior products, Konka has the strength and determination to grow and develop in the lighting industry. After more than a year of communication and negotiation, the two sides repeatedly in-depth study of each other, based on a high degree of strategic consistency, a high degree of complementarity on the resources, and ultimately reached a cooperation, can be said to be logical.

When Konka lighting will integrate technology and marketing talent China Toshiba lighting area, get better advanced manufacturing technology, quality control method, better supply chain, the product line will also be greatly expanded and has long experience in the technology and products of light distribution, positioning the deep accumulation of Toshiba lighting, at the same time Toshiba lighting will get stable orders and China in mainland China and Hongkong "Toshiba TOSHIBA" right to use the brand, Konka lighting thus obtained all-round breakthrough.

Prospects can be - Konka lighting will achieve leapfrog development

After the completion of this transaction, Konka lighting sales will rapidly rise to 1 billion yuan, to achieve leapfrog development, among the forefront of China's LED lighting industry, and occupy a place in the global lighting industry. Toshiba lighting has thus become the largest partner Konka lighting, so far from Toshiba Konka business dealings from the color TV, white and other extensions to the field of lighting.

Konka lighting will be based on the existing OEM and ODM model as the basis, actively explore the independent brand marketing mode, with "KONKA" Toshiba TOSHIBA "Konka" brand actively expand domestic and foreign lighting market, the company will create the LED lighting system leading global solutions provider. Konka lighting in the future will be with Toshiba lighting in the product, research and development, brand, market and other aspects of a comprehensive and in-depth cooperation, in order to facilitate better and faster development of both sides.

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