Jiangmen LED industry wants to reverse industrial design

Dynamic LED industry continues to maintain 20% rapid growth

This year, the development momentum of the "Jiangmen plate" is still strong. Data show that from 1 to May this year, the total industrial output value of LED industry in Jiangmen reached 9 billion 416 million yuan, up 20.3% over the same period last year. This scale is almost the same as in 2009.

"The next two years will be the outbreak of LED industry in Jiangmen." Ye Hailin, director of the electronic information section of the Municipal Bureau of information, firmly believes in this view. He believes that in recent years, LED products have been basically popularized in the field of public lighting, and the development of commercial lighting and home lighting is accelerating. This has brought great space to industrial development, and the rapid expansion of the industry has been doubtful with the government's vigorous efforts.

In 2009, the output value of LED in Jiangmen was only 9 billion 500 million yuan, but it reached 13 billion 600 million yuan in 2010, 16 billion 200 million yuan in 2011 and 19 billion 200 million yuan in 2012. Last year, LED output value was 22 billion 700 million yuan, the growth rate was 18.3%. If we continue to maintain the growth rate of more than 20% in the first half of May this year, the scale of the green light source industry represented by LED in the next two years is expected to exceed 50 billion yuan. According to the original industrial planning concept, the LED industry can be realized as a new pillar industry.

However, from the perspective of the whole province, the scale of LED industry in Jiangmen is still small. Last year, Guangdong's LED output value reached 281 billion yuan, and Jiangmen's LED output accounted for only 8% of the LED output value of the province. Compared with the developed cities such as Guangzhou and Shenzhen, Jiangmen's LED industry is characterized by "small scale but strong aftereffect".

Dilemma homogenization competition agitating industry pattern

Although the big cake of LED industry is expanding rapidly, for enterprises, especially for many small and medium-sized enterprises, after the first taste of sweetness, there are more and more suffering.

A head of small and medium-sized enterprises in Jiangmen, who is in charge of LED packaging, told reporters that three years ago, a chip could sell for thousands of yuan. Today, only three hundred or four hundred yuan or even lower, resulting in a sharp decline in product prices, and profits have also fallen by more than a half. "Technology improvement makes the cost down only on one hand. What is most distressing is that everyone is fighting for competition through price war. Homogenization of disorderly competition makes the industry less profitable."

Li Yuanju, Assistant Secretary General of Jiangmen Creative Industry Association, thinks that the production of LED products is becoming more sophisticated. Especially in some big markets like Zhongshan, almost all parts can be bought. After the new products came out, they were quickly copied, and the price war started. "The industry lacks standardization, and intellectual property rights are hard to protect. Small and medium-sized enterprises can not earn money by copying price wars, and enterprises with independent innovation and production have been squeezed, reducing the enthusiasm of independent R & D innovation, and the industry pattern has been stirred up."

Therefore, in recent years, people in the industry are constantly calling for standardizing the order of the industry. Ye Hailin frankly said that at present, the LED industry has not yet had a clear and specific industry standard, the quality of products is not good, the market is more chaotic, and the future development of enterprises needs to accept the test of the market. In an interview with the chairman of the Guangdong lighting and electrical appliances association, the company said that many enterprises do not have their own core technology and rely on "bringing ism" to survive. This part of the enterprises are not competitive in the market, and they can only be eliminated in the future. [1] [2] next page