LED the price war or the ripening of intelligent lighting

Jinhua news network in the past year, due to the lack of external demand, domestic demand is weak, and the industry has entered a mature stage, all LED manufacturers influx of civilian market. Lighting products prices continue to brush low, competition in full swing. With the increasingly narrow profit margins in the field of lighting products, market integration accelerated, LED lighting pattern has undergone tremendous changes. PHILPS, OSRAM and other giants continue to adjust the market strategy, and actively layout smart lighting, automotive lighting and other high margin market segments.

LED lighting into the people's home

As a substitute for lighting, LEDT8 lamps in the light source lighting enterprises in the pivotal, its price is also high. However, in the first half of this year, PHILPS, OSRAM and other big name LEDT8 lamp has experienced more than 90 yuan from more than 50 yuan to more than 20 yuan diving below three.

Driven by the international brands, the domestic brand once again set off LEDT8 price competition. In mid May, FSL issued price adjustment notice, 1.2 meter LEDT8 glass tube price adjusted from $9.98 to $13.5. June 5th, wood wood market will take the price of goods from 12.5 yuan down to $8.5.

Two days ago, Mr. Wang home living room lamp is broken, he went to the market to buy a lamp LED lights, the price of the previous energy-saving lamps with almost the same price, and more brightness, more uniform color, the naked eye feel more comfortable. A lamp shop maintenance master told him that the previous lamp, which contains a lot of root energy-saving lamps, all open, too much power. He is planning to turn the lights in other rooms into LED lights.

Rapid decline in prices due to capacity expansion and technology upgrading. With the rapid decline in the price of LED lighting products, LED industry is stepping into the era of meager profit, restructuring and integration trend. China's next 3 ~ 5 years is the most intense competition in the LED lighting market, the domestic bankruptcy tide continued, the last to survive is a small number of brand manufacturers.

Hengdian group tospo Limited by Share Ltd LED Home Furnishing lighting Lighting Department of the relevant responsible person said, China's LED lighting products in the past has been at a low price is well known in the world, but because of quality problems, low prices did not give us the LED lighting industry won a good reputation, in addition to technological innovation, reduce production cost and improve manufacturing quality is the main way to develop industry line the robot body, into the factory automation, intelligent manufacturing equipment, reduce labor costs, improve production efficiency, improve manufacturing quality, make the product prices return to a reasonable profit margin, to abandon the low price and low profits.

High margin intelligent lighting transfer

The face of LED prices continue to decline, in 2015 the major LED manufacturers began to shift to the LED niche market, actively cut into intelligent lighting, automotive and other products with high margin, in order to enhance profitability.

Reporters learned from the 2015 Jinhua municipal key industrial and technological projects online publicity, Jinhua famous photoelectric Co., Ltd. wisdom LED road lighting technology and industrialization project list.

Jinhua mingchuang photoelectric Limited company responsible Fu Dejun said that with the increasing market penetration of LED lighting, lighting has been in demand from a simple emphasis on efficiency of light into intelligent lighting integration lighting quality and attention in many fields. With the development of modern city, the energy saving management, precision management and multi function integration of street lamps have become an urgent problem to be solved. The project application source integration technology and network information technology, connect the LED lighting into a specific area of the network, network and communication between lamps, lamps and lanterns, and form a whole with the Internet, the research of non visual lighting, lighting to increase the safety and comfort, improve the quality of lighting.

The implementation of the project objectives are: the use of LED brightness adjustable, adjustable color, fast response, easy to transform and dynamic digital control, aiming at the diversification, personalization, road lighting environment changing needs, LED road lighting system intelligent.

The day before, the listed companies KingSun launched a so-called put up a pageantry lighting industry best cross-border products: smart lighting - eye K1, which gives the product "Internet plus, brain, thinking, communication, security, cloud platform, big data and other dazzling elements.

Obviously, intelligent lighting is the future development trend of LED lighting, huge market cake, at home and abroad at this stage are in the layout stage. Existing intelligent lighting products are limited to mobile phones or remote control, dimming, color and other functions, the so-called smart lights can only be called remote control lights. With apple and other giants will build smart home system to complete, the proportion of intelligent systems will rise sharply.

For more information about LED, please click on China LED network or pay attention to WeChat public account (cnledw2013).