LG:OLED display technology is the main trend of the future TV

For the future development of television, LG said OLED will display technology to become the market mainstream trend, compared with the traditional LCD, LED display technology in addition to containing autologous luminescence brings more advantages, includes display colors more natural, color levels and contrast performance is more obvious, but also can make sure the TV screen display backlight is more uniform, even to let the TV body thin and specific, achieve energy-saving effect.

In addition to the current LG OLED display panel into its products, including Samsung and other manufacturers have begun to launch OLED display panel TV products, and Sony stage although still LCD, LED display panel production of TV products, but does not rule out future consideration by OLED display panel.

In view of the existing TV product development, LG believes in the use of existing mode has not obviously changed before the user is the biggest demand of color TV display performance, but also more attention to body shape design, considering the long time whether the use of power and other issues. But in the past widely used LCD or LED display panel, although in the past with IPS panel technology to increase the brightness, so as to enhance the brightness of the screen, the color reaction more vivid presentation, but the overall performance still has its limitations, so at this stage will focus on the optical properties of autologous OLED according to the display panel.

Compared with the traditional LCD or LED display panel, the display panel OLED autologous luminous design, so no need to import on the TV screen inside the backlight module, not only to form thinner body design, but also only needs less power to drive the light emitting display panel, in the brilliant color performance is more prominent in many aspects. In addition, compared with the traditional LCD or LED is still limited must be with the backlight module driving display, therefore cannot be embodied close to the true black, OLED is because the luminescence properties of autologous rather can appear completely black, so that color is more real.

In addition, LG is more in the OLED panel display technology with independent white light OLED display panel to create W, in blue and red green color RGB display additional white light adjust the ratio, and then let the whole color with high contrast display, let 1 billion 70 million color color is more bright and natural. In recent television products have been imported HDR dynamic video display technology, but also with Netflix and other corresponding HDR format video services to provide a more realistic visual experience.

In addition to the mainstream support HDR video format, LG Vision, Dolby currently contains more emphasis on Ultra HD image display technology, new TV series product support can be launched this year, so that the user can use a better experience.

The traditional OLED and OLED joined the W white color difference module

At present, in addition to LG, Samsung also contains input OLED TV product development and competition, more LG similarly to the quantum dot display technology to increase the screen panel color effect, so the expected OLED display technology will indeed become the future TV mainstream trend, even further application in computer screen and other products, and Samsung LG, two panel maker's products including TV, mobile phone, computer screen and other products have been imported into the OLED design, even more news that apple iPhone will use OLED display panel, but is still unable to confirm this news specific.

As for the Sony in terms of its TV products still maintain the display panel with LCD or LED, in the earlier statement that LCD and LED display technology is still has a surface relatively sharp, shows stability and high update rate and other advantages, so at this stage will still maintain the existing display technology development, but the future does not rule out the introduction of OLED display the possibility of the panel.

Intelligent networking functions become the main function of the TV, but the actual use of the proportion is still small

The network function in the application of wisdom, in fact the market at present most of the users are still in the traditional form of watching TV, so LG is currently used in the webOS operating system of TV products, mainly to allow users to more easily use, and further action and quick connection device.

This part is Samsung, Sony also uses the same thinking, but in addition to provide mobile devices more easily with TV links and interaction, the former to the Tizen operating system to create television products, and Tizen platform ecological cohesion, and the latter to maintain the depth of cooperation with Google, Android and TV directly with TV products.

The only change in the current TV habits still failed to case, most users still by cable television viewing content, the actual use of intelligence network function the proportion is still not high, so many things will use television as family information console, or a period of time may need to make adjustments to. But there are already a lot of users have been accustomed to using mobile devices to stream content to watch TV, or the use of music, such as music, such as streaming video services with Iqiyi watch content.

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