Reporters from the November 10th meeting of the province's tourism promotion conference was informed that next year, our province will further expand the scale through the integration of publicity publicity, advertising platform, will increase the Tiananmen square and the Xinhua news agency, the European LED big screen, based on the domestic and international development for the high standard of Gansu tourism promotion.
In 2012, our province through the integration of capital cities and counties, the integration of tourism publicity funds of nearly 50 million yuan, in the CCTV 1 channel and news channel "Morning News" column, channel 4 on the year 10 seconds of advertising; the big screen in the United States New York Times square annual running 15 seconds image ads and 3 minute weather forecast open the window advertising image advertising; put 60 seconds at the capital airport in the Hongkong Metro production throughout the year; 100 pieces of tourism image ads...... Through a series of initiatives, in 2012 to become the province's largest tourism publicity efforts, the best results of the year. According to statistics, from 1 to October this year, the province received more than 74 million 543 thousand and 500 tourists at home and abroad, to achieve a comprehensive tourism income of 44 billion 930 million yuan, an increase of more than the same period last year, respectively, and 41.1%.
It is understood that, in 2013, the province will further expand the scale of integration. At present, the province has been from CCTV, "the world" for 15 seconds of advertising resources, the integration of advertising on the basis of time on the basis of this year's time increased from 3 seconds to 5 seconds. Increased the Tiananmen square and the Xinhua news agency, the European LED big screen publicity, Gansu tourist attractions will be 8 minutes a day in Tiananmen square and visa offices in Europe, 24 countries. It is another major breakthrough in our province based on the domestic and international market. In addition, the province's cities will be in the "reader" magazine, "China Travel News" to show the image of tourism.
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