Pushing "model innovation" ancient town to seize the smart high-end of lighting industry chain

Nanfang Daily News, recently, the city to accelerate the innovation driven development working conference held, the ancient town intellectual property rights rapid rights center mode has been highly affirmed, will be promoted in the city. It is understood that the ancient town lighting appearance patent application speed and its fast pace of safeguarding rights, in the leading domestic level.

Facing the new normal of the lighting industry, the current town town plans to promote the development of new professional towns with the industrial 4 mode. First of all, we should promote the "mode innovation" of the lighting industry, from "selling products" to "selling creativity" and "selling design". By grasping product demand customization, appearance design, lighting control and lighting art, we will seize the smart high-end of the lighting industry chain.

The growth rate of patent applications in the strong intellectual property rights town has been increasing for three consecutive years.

In two months or so, the largest lighting culture festival in Guangdong will be held in the ancient town. This is an important measure for the construction of new professional towns in the ancient town: upgrading the connotation of lighting industry with the mode of "culture +" and attracting more tourists to buy Lamps in ancient towns.

After more than 30 years of development, today's ancient town lighting industry is no longer confined to manufacturing bases. In recent years, ancient towns have been thinking about how to gather global resources to build up the stream of people, logistics and capital flows.

After the development strategy of new professional towns was established in Zhongshan this year, Liu Jianhui, Secretary of the Party committee of Guzhen Town, proposed that Guzhen Town will promote the development of new professional towns with the industrial 4 mode. First of all, we should promote the "mode innovation" of the lighting industry, from "selling products" to "selling creativity" and "selling design" to seize the smart high-end of the lighting industry chain.

Reporters learned from ancient town that in the past 5 years, the town has built an investment promotion center of 300 million yuan to build 60 thousand square meters of lighting industry transformation and upgrading service platform, and to integrate science and technology resources to promote the optimization and upgrading of the lighting industry structure in ancient town, and strive to build a strong intellectual property rights town.

At present, China Zhongshan (lighting) intellectual property rights rapid protection center, Zhongshan city (ancient town) intellectual property exhibition and trading center and other public service platforms have successively been put into service and achieved initial results. The operation mechanism of public technology innovation platform supporting transformation and upgrading has been formed, which has provided the appearance for more than 1500 small and medium-sized enterprises. Design, technical cooperation and other services.

According to statistics, in 2014 alone, Zhongshan University (Guzhen) semiconductor lighting technology research center provided technical support for more than 30 enterprises in this town, involving more than 40 items, 7 invention patents, 6 utility models, 1 appearance patents and 6 software copyright.

According to statistics, relying on the national patent ancient town declaration platform, from 2011 to June this year, the total number of patent applications in the ancient town was 19139, with an average annual growth rate of two digits, ranking three in the city for the first time in a row. In the first half of this year, the total number of patent applications and authorization increased by 44.5% and 38.6% respectively.

Building lighting creative capital into the international team to build lighting talent Club

Under the new normal economic situation, the domestic lighting industry is slowing down, and many lighting enterprises are under great pressure.

However, in the first half of this year, the total output value of the town reached 5 billion 830 million yuan, up 10.9% over the same period last year, which is much better than that of last year. In addition, the income from land and land tax is 720 million yuan, an increase of 7.6%, and industrial investment is 870 million yuan, an increase of 351.9% over the same period last year. The total electricity consumption of the whole town is 660 million degrees, which is 10% higher than that of the whole country. On the export side, the value of export delivery in the first half of the ancient town reached US $188 million, up 6.5% over the same period last year, and the export situation was better than that in 2014.

Liu Jianhui revealed that in addition to building a strong intellectual property Town, the ancient town also hopes to build the "creative capital of lighting": "we will guide high-quality enterprises to create national, provincial and municipal industrial design demonstration bases or industrial design institutes, and strengthen the performance management of the public service platform in towns, so as to provide technical support for enterprises to participate in domestic and foreign competition. 。 In addition, we also plan to introduce designer teams from Italy and Poland to set up an international lighting talent club and hold the first "China lantern creative lighting design competition" to enhance the contribution rate of intellectual property rights.

In optimizing the industrial carrier and strengthening the real economy, this year the ancient town will encourage the demolition and reconstruction of low-density plant, build multi-storey or high-rise standard factory buildings, and improve the land output efficiency. The town also plans to revitalize the industrial reserve land, integrate the continuous resources, highlight the scale benefit and build a comprehensive industrial park, attract a number of growth oriented enterprises with innovative design capability and core competitiveness into the park, establish R & D and production plants, and promote the accumulation of resources such as land, capital and talents.

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