"Real estate inventory" LED lighting enterprises how to seize the opportunity?

The adjustment of industrial structure Chinese economy is entering the most difficult time, the real estate industry itself is undergoing profound transformation and upgrading, the central economic work conference to "real estate to stock" in 2016 as one of the five main tasks, "inventory" is to maintain the healthy growth of the real estate market, so that prices in a reasonable interval.

In recent days, with the introduction of national and national real estate inventory policy, the real estate market boom again. There is no denying that at this stage has been around the country to do everything possible to inventory, and strive to achieve an early goal to the inventory and other fiery situation. So what's the problem? This wave of real estate inventory boom, in the end will bring much impact on the lighting industry? Listen to the industry bigwigs how to say

KingSun marketing director Li Siyuan: "to stock" to activate the potential market

At the beginning of the new year, to become one of the important tasks of the national economic development, the new deal introduced the property market. Implementation of the non purchase of the city down payment ratio of the first mortgage, adjust the housing accumulation fund account deposit interest rates, adjust the real estate transactions, etc.. Currently, the importance of real estate as a pillar industry highlights the introduction of government policy intensive real estate care.

"Real estate to inventory", the prosperity of the property market will be a great stimulus. In the property market warming, the upstream and downstream industries will be driven and development. For the lighting market is concerned, LED lighting has been popular with the conditions of the civil market, real estate destocking will activate part of the potential incremental market, bringing new growth needs.

First of all, for lighting companies and businesses, to provide more cooperation with the developers, project bidding, group orders and other important business opportunities. Secondly, the lighting enterprises from large and medium cities to expand the three or four line of the city, the development of new markets, the development of new customer groups, harvest vitality and vitality

Foshan Blue Arrow Electronics general manager Yuan Fengjiang: "to stock" boost the industry needs

At this stage, the lighting industry is facing downward pressure on the economy, the demand has slowed down, but in the case of the blind expansion of major enterprises in the short term oversupply situation will be more obvious. Implementation of the national inventory, there will be a part of high profits to people, squeezing out the part of the real estate bubble, which will contribute to the further increase in demand.

Destocking conducive to boost the real estate and real estate decoration industry, home lighting, commercial lighting demand will be more robust, conducive to driving the development of lighting industry. The country's vacant housing stock is still very impressive, if this part of the house to the real needs of the people, lighting market demand will double.

"To stock" will greatly boost the Home Furnishing lighting and commercial lighting needs, Home Furnishing lighting lamps, lamp, lamp, lamp, commercial lighting, track lights will become the key products, but also to improve the quality of enterprise products light, create a comfortable, professional lighting environment.

The third Aurora brand management center manager Li Quan: enterprises should seek a breakthrough

The adjustment of industrial structure Chinese economy is entering the most difficult time, the real estate industry itself is undergoing profound transformation and upgrading, the central economic work conference to "real estate to stock" in 2016 as one of the five main tasks, "inventory" is to maintain the healthy growth of the real estate market, so that prices in a reasonable interval.

The government actively promote the real estate to inventory, is expected in the next period of time, with the rapid growth of the property market, consumer demand for lighting products will gradually increase. The property market to pick up, but due to the delay of the impact of the industry is expected in the second half will be apparent.

As a business operator, the key is to enhance their competitive strength and improve product differentiation, price and service, enhance brand value, product intelligence, not only will the development lies in the market of the good policy, only to make scientific analysis of the market situation, and targeted to the development of good planning, development can achieve ideal effect in the future market competition.

In early 2011, with three male Aurora Vanke Group signed a strategic cooperation agreement, to provide LED lamps and lighting solutions for the Vanke group. Since the three male aurora is not simply to provide products, three male Aurora has perfect lighting solutions and customer service service, customers can lift the menace from the rear.

Igor Electric shares director of the market, Li Weixiong: LED industry or have more opportunities for growth

National efforts to real estate inventory, issued a "drop down" and "release restriction" and "lower rates" and other favorable policies, can drive the real estate and related industries, such as steel, cement, building materials, including lighting industry. Throughout the inventory effect: first tier cities bustling, second tier cities calm, three or four lines of the city nothing.

Of course, the real estate inventory can increase the demand for outdoor lighting, interior lighting products, especially the lighting industry into the LED era, making the LED industry has more opportunities for growth. Real estate destocking has a certain lag, although can stimulate the lighting market demand to a certain extent, but there are also the lighting industry "to stock", "hot money", in general, the incremental effect is not obvious.

LED industry after years of barbaric growth, slowly to shuffle, integration, part of the exit stage. After competition,