Research on the competition pattern of Chinese traditional lighting industry

A survey data, the global lighting industry overview Freedonia display, light source products in the global demand is expected to rise from $28 billion 500 million in 2007 to $39 billion in 2014, means that during the period from 2007 to 2014 compound annual growth rate will reach 4.6%. Light source products are widely distributed, and its demand in the United States, Western Europe, China and Japan remain high. At the end of 2009, these countries and regions are expected to account for approximately 13.2%, 16.1%, 18.9%, and 13.5% of the global light source.

Freedonia is expected from 2007 to 2014 of the global light source products increased demand, mainly due to Chinese expected consumption growth, because China economy showed a sustained growth trend. China's demand for light source products increased from $4 billion 400 million in 2007 to $5 billion 400 million in 2009, an annual compound growth rate of $10.8%. This demand is expected in 2014 will further increase to $8 billion 200 million, from 2009 to 2014, the compound annual growth rate of 8.7%. The market of Chinese light source products is playing an increasingly important role in the global market. From 2007 to 2014, China's lighting market growth rate is expected to be higher than the global growth rate. China light source products industry accounted for the global market share is expected to rise from 15.4% in 2007 to $21% in 2014. Two, China Lighting Industry Overview

From 1999 to 2009 as Chinese lighting industry rapid growth of gold for ten years, the scale of the industry to maximize the expansion, as the lighting industry has more than 10 thousand enterprises (lighting appliance production enterprises more than 5 thousand, lighting production enterprises around 3000, electric light source enterprises around 1000, and the rest is electrical accessories, lamp holder and special material the main products for the manufacturing enterprises), electric light source, lamps and electrical accessories, annual sales reached 230 billion yuan, of which exports reached US $16 billion 200 million, product sales to more than and 170 countries in the world. Energy saving lamps, incandescent lamps and other light source product output and export in the world, the export of lamps and lanterns reached the world trade volume of 1/3. Almost all of the world's leading lighting companies in China procurement of products or OEM production, China has become a global producer of lighting products. In China, while the scale of the expansion of the lighting industry, the size of the domestic lighting enterprises also expand. In the early twenty-first Century, China's lighting industry output value reached 100 billion yuan of the enterprise is very few, and the current output value reached more than 100 million of the production enterprises are too numerous to mention, more than a billion output value of enterprises also have ten.

Three, the regional industrial concentration analysis in industrial clusters and the degree of concentration: after the last ten years, the lighting industry Chinese further integration, has formed in Guangdong, Zhejiang, Jiangsu, Fujian, Shanghai five major areas, the number of enterprises reached more than five provinces and cities in the industry enterprises 90% of the total, and the types of products in four provinces and cities also have their own characteristics, mainly including: Guangdong indoor lighting, decorative lamps mainly concentrated in Zhongshan Ancient Town and Dongguan, the town has nearly more than 6000 enterprises, to domestic enterprises, products in the domestic market share of more than 60% in recent years, the rapid growth in exports to Dongguan, Hong Kong and Taiwan enterprises, products in addition to supply the international market in recent years has also increased efforts to develop the domestic market, and have achieved initial results. Guangdong other regions such as Foshan, Huizhou and other light source, lamp plate, support, cylinder (shoot) lamps mainly in the domestic market share of a larger proportion. Zhejiang, Jiangsu, Shanghai mainly outdoor lamps and light sources. The distribution of products for road lamps is the main producing areas in Zhejiang Yuyao and Jiangsu Gaoyou send 315433 bridge, Guo Zhen two. Ningbo area mainly lawn, underground, underwater, garden and other outdoor decorative lamps. Shangyu, Ling'an, Jinyun, mainly energy-saving lamps, ring lights, car light based. Shanghai, Changzhou, mainly to vote (Pan) lamps, HID lights, electrical accessories, such as the main. Fujian, mainly concentrated in Xiamen, the main products to energy-saving lamps. In the area of industrial support: industrial clusters in the region, especially lamps and lanterns products, enterprises and enterprises between the highly dependent on each other. The stage on behalf of the enterprise, the lamps have NVC, OPPLE, Liaoyuan, China, three male Aurora, Huayi, Kaiyuan, Bao Hui lighting, gold, light Zhejiang sunshine, Xiamen Topstar, FSL, Ya Ming of Shanghai, the scale and brand enterprises have a lot of, be too numerous to enumerate. Four, the industry overall market competition pattern of China's lighting industry is highly fragmented. China's lighting industry, the main international Brand Company, including PHILPS, GE and OSRAM. According to the China Lighting Appliance Association, Chinese currently has more than 10000 domestic Brand Company, but in 2008, the total sales of the top three domestic Brand Company accounted for only 2.5% of the total sales value of the China lighting products, including: the overall market competition - three camps:

The main lighting business scale: the "development report" Chinese lighting industry in twenty years according to statistics data show that in 2009 China sales revenue, lighting companies ranked in the top five (including international brands) respectively: PHILPS (Chinese) Investment Co. Ltd., NVC Holdings Ltd., Shunde Huaqiang benbon Electrical Appliance Co., Ltd. Shanghai Zhenxin Electronic Engineering Co. Ltd., OSRAM Chinese Lighting Co. ltd.. Among them, in 2009 China's major lighting sales revenue statistics are as follows (including international enterprises):

According to 2009 sales revenue, ranking top ten China local lighting companies, do not pack