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Samsung next year to give up the notebook foundry and DELL parted ways

According to foreign media reports, people familiar with the situation of the insider said yesterday, Samsung in the second half of next year will be terminated with only the notebook computer OEM DELL customer relationship, and then focus on creating its own brand.

Samsung from the third quarter of 2001 began to OEM notebook DELL, and signed a contract with the latter for a period of 4 years, the total value of up to $500 million. The internal message from the notebook manufacturer in Taiwan of China, mainly for high-end DELL OEM Samsung 12.1 inch Latitude X1 ultra-thin products, but DELL has Latitude X1 improved the right to give the products OEM quanta (Quanta). As a result, Samsung and DELL foundry partnership will end in the second half of 2006.

Over the years, Samsung has been known for the production of ultra-thin notebook, the company not only has a strong design capabilities, but also has components supply channels. But with the increasing price war in the notebook industry, forcing Samsung, LG gradually withdraw from the notebook OEM/ODM business. During the last year, LG terminated with IBM for 8 years of notebook foundry relations, this year also did not receive any other major OEM customers HP new contract.

For these rumors, Samsung officials in Taiwan and the digital media business sector declined to comment. Sources said that after the termination of the foundry relationship with DELL, Samsung will focus on creating its own brand, in order to establish their own image as a leading manufacturer of ultra-thin notebook.

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