Samsung uses the "dual track" business strategy to attack QLED and Micro LED displays.

Samsung Electronics Co., 22, said that in order to meet the global demand for large scale TV, the "dual track" business strategy will be adopted to produce QLED and Micro LED.

The industry believes that Samsung's strong offensive technology such as QLED, Micro LED and other advanced panels should slow down LCD related capacity and investment. At present, the main force of LCD, such as friends, group creation and so on, is still on the LCD panel. Mini LED and other products are mainly wearable applications, accounting for a small proportion. Once Samsung is unable to take into account the development of LCD, it will be a good thing for you and group creation.

Samsung is preparing to produce Micro LED TV for commercial and family entertainment + music. It is scheduled to launch in September, mainly targeting hotels, shops, stadiums, museums, conference centers and luxury homes.

Samsung will also launch Micro LED high level TV for general household users next year.

Samsung's chief executive said that the new TV was called The Wall Luxury, with a thickness of only 3 centimeters, and prices may decline after mass production.

The technology giant says that as TV's functions are more intelligent and play a bigger role in the daily lives of users, users around the world are showing signs of increased demand for larger monitors.

According to Samsung's relevant information, from the point of view of revenue, more than 75 inches of TV accounts for 5% of the total market, which is equivalent to an annual growth rate of up to 80%.

Source: Taiwan Economic Daily

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