Secret multinational giant OSRAM to develop

[Reuters] LED recent high rate of appearance of the OSRAM, the first outgoing split Lamp sector sold to Asian companies, then put forward to continue to increase investment in R & D LED was opposed by investors. The latest is that SIEMENS does not agree with OSRAM's business strategy, so as to get rid of the stake held by OSRAM.

At first glance seems to be OSRAM already heroes twilight, however, review the development history of OSRAM, it is not difficult to find that Rome was not built in a day, OSRAM lighting brand position is not formed in a day, please look at OSRAM with the old series big growth history:

1906 Germany

The German gas lamp company DeutscheGasgl u hlicht-Anstalt (also known as Auer-Gesellschaft) in Germany Berlin registered the OSRAM trademark, the world famous brand, is based on the two kinds of materials were made to filament named - osmium (Osmium) and tungsten (Wolfram)

1919 Germany

OSRAM Werke GmbHKommanditgesell-schaft. At that time, Auer-Gesellschaft (German gas light company), AEG (German electric company) and Siemens&HalskeAG will be their light source production sector has been integrated, composed of OSRAM Lightbulb Company

1968 southern Europe

Italy Treviso lighting factory began to produce car lights, small lamp (pygmy) and ballast

1971 South America

OSRAM invested in Brazil HID lamp and metal halogen lamp production

1972 South America

OSRAM and South America's Ecuador factory produces 15~200W incandescent lamps that supply only the local market

OSRAM began to market in the OSRAM brand sales of light bulbs (previously only FAROLITO brand sales), mainly for incandescent lamps

1973 South America

M & A is located in Sao Sadokin do Nordeste S.A. company, to strengthen the market position in the market in Brazil,,, which is mainly used for the acquisition of raw materials to set up a stock center

Set up a bulb factory in Argentina, after the acquisition of a small car light bulb company LESA

Located in Zurich, Switzerland, OSRAM AG and a Winterthur light bulb merger, the establishment of OSRAM AG Winterthur, 1976~1977 in the beginning of the production of incandescent and fluorescent lamps

1976 Germany

German electric company began to sell some of the shares of OSRAM to SIEMENS, SIEMENS in 1978 to accept all of the shares of OSRAM in Germany, becoming the sole shareholder of OSRAM. Prior to the OSRAM is the world's largest lamp factory. Since then, under the intervention of SIEMENS, OSRAM began to technology companies, into the home lighting, automotive lighting market

1980 Germany

OSRAM launched the Quicktronic electronic ballast, to solve the problem of fluorescent lights, noise problems, and can reduce the power of fluorescent lamp 25%, life expectancy of 50%, to promote the popularity of fluorescent lamps

1981 Europe

OSRAM set up a marketing office in Holland, 3 years later (1984), the establishment of the storage center due to the needs of the market

1985 Germany

OSRAM made the world's first integrated electronic ballasts and fluorescent lamps, fluorescent bulbs to facilitate the installation, so as to enter the ordinary family

1986 Europe

OSRAM is the history of the important moment, because 1919 was the three lighting companies in the merger, OSRAM brand in the UK a strange combination of circumstances lose effectiveness, joint affected British colonies, but this historical problem resolved in 1986, Britain became the stronghold of the OSRAM global layout

1987 United States

OSRAM set up a supply center in Alabama Montgomery, this is the first four after Losangeles, Chicago, Dallas three stock center, and energy-saving lamp production line in 1984 in the United States Virginia Maybrook will start

1988 Korea

The way to set up a strategic alliance with OSRAM Sunsan (now renamed OSRAM Korea Co.Ltd), mainly the production of energy-saving lighting lighting products, halogen lamp and car (OSRAM Dulux S and D lamps, automotive lamps, Halogen lamps), energy-saving lighting leader in the South Korean market for the target

1988 Japan

To 51% stake in MITSUBISHI electric (Mitsubishi Electric) joint venture to set up in the light, fluorescent manufacturing business OSRAM-MELCO company

1989 Japan

With a 49% stake in MITSUBISHI motor (Mitsubishi Electric) joint venture set up in the sales business of MITSUBISHI motor OSRAM (OSRAM Mitsubishi Electric)

1993 United States

M & a Sylvania, after the rapid growth of OSRAM in the U.S. market

1995 China

OSRAM FSL, a joint venture with FSL, was renamed OSRAM (China) Lighting Co., Ltd. in 2004

1999 Germany

With a 51% stake in the joint venture with Infineon into the semiconductor light source, the establishment of OSRAM Opto Semiconductor

2001 Germany

To buy the remaining shares of Infineon, OSRAM Opto Semiconductor became a wholly owned subsidiary of OSRAM

2001 LED and OLED production, but in 2007 to stop OLED display business, specializing in OLED lighting business, and in 2008 developed the "Early Future:OLED table lamp, OLED lighting products and put into operation in 2009

2003 Germany

The M & a market share of 35% of the second fluorescent lamp manufacturer Svet OSRAM, so to gain a foothold in Russia market, and accepted into the European market

2006 Asia