Strategic deployment of the era of green lighting

Green lighting refers to save energy by enhancing the efficiency of lighting system and power; reduce emissions of atmospheric pollutants and greenhouse gases, protect the environment; improve the quality of life, improve work efficiency, to create a modern light culture, the connotation of green lighting complete with high efficiency and energy saving, environmental protection, safety and comfort of 4 index. Green lighting includes a variety of new light sources, new energy lighting products, including LED lighting products are the most promising. According to the alliance national semiconductor lighting project statistics, 2012 LED general lighting market penetration rate increased from 1% in 2011 to more than 3%, thanks to the LED lighting products subsidies and other financial support application end policy intensive introduction of lighting products and prices dropped significantly. This change in the field of commercial lighting is more prominent, the permeability of LED in 2012 in the field of commercial lighting more than 5% commercial lighting used in LED lamp, lamp, lamp tube and market performance of the most prominent. This is because the commercial lighting to pay more attention to the construction of the atmosphere, and the price is not sensitive, while the electricity consumption for a long time, the investment recovery period is short, thus becoming the fastest growing domestic LED lighting market segments. Recently, six ministries issued the "semiconductor lighting industry planning" said that by 2015, LED functional lighting products market share of more than 20%. 3 years, LED lighting companies how to do to achieve the transformation from 3% to 20%? May 13th, held in Shanghai Hua Ting Hotel And Towers seventh Shanghai international new light source and new energy lighting forum will invite outstanding enterprises in the industry to share wisdom and experience to explore the development of LED lighting market. As everyone knows, LED is highly optimistic about the prospect of lighting industry, development is not Everything is going smoothly. The history of the development of a few years, has experienced technical innovation, policy promotion, capital, will be listed, merger and reorganization, bankruptcy, structural surplus and so on all kinds of tragedy and comedy, is mixed, rain and wind. Just a few years has let the emerging industry early blind optimism, have experienced years of wind and frost, sweeping away the blind investment and expansion of the youth, but also more although teeter, calm and objective. In order to develop the lighting market in anticipation of a lot of enterprises, the price war, eager to reduce costs quickly occupied the market, the neglect of the quality of products and user experience, greatly damaged the consumer confidence for LED products; in order to open up the market, many enterprises hope that the government promotion policy, in the hope of financial subsidy bidding demonstration project, even at the cost of illegal operations, low price, if things go on like this, but not conducive to the development of the market fair, healthy and orderly. Quick success and instant benefit can not really open up the market, the short term may increase the sales of enterprises, but this increase is not sustainable, and even for corporate profits, brand building is not much benefit. Simply rely on policy driven and price decline is obviously not desirable, in addition, what are the ways to accelerate the popularity of LED lighting products? The analysis and interpretation of the seventh Shanghai international new light & New Energy Lighting Forum on LED lighting market, learning advanced industry, including traditional lighting enterprises, valuable experience in channel development, marketing and brand promotion. As energy saving and environmental protection, safety and comfort of a new generation of green lighting, governments have promulgated a series of measures to promote the development of LED lighting industry. The United States focus on manufacturing research and development, from the country's SSL (solid state lighting) R & D project schedule, LED, OLED manufacturing R & D projects are nearly two years of the new project, but also financial support over the core technology research and development, product development project, that the United States has begun to focus only on product development technology product development and manufacturing and R & D transformation. The EU SSL promotion policy is very comprehensive, give full play to the existing ecological design, energy signs, such as the role of eco labeling policies to promote SSL. The work and achievements of the developed countries will bring a lot of experience for the development of China's green lighting promotion policy and industrial development. The seventh Shanghai international new light & New Energy Lighting Forum will be summarized and analyzed the development strategy of China green lighting, explore the direction of development of domestic and international green lighting in the new situation, to provide reference for the future of China's strategic deployment. The seventh session of the Shanghai international new light source and new energy lighting forum will outline a new blueprint for a new era of green lighting, a creative thinking of the future. LED industry is a multi-disciplinary integration of strategic emerging industries, LED lighting products, lighting products is a kind of innovative, although now more to replace the traditional lighting products, but the industry believes that the future will have more and more functions, innovative lighting products of high value, which breaks through the traditional lighting mode and the shackles of thinking, they are more consistent with the connotation of green lighting, more energy saving and environmental protection, safety and comfort. In the seventh session of Shanghai international new light & New Energy Lighting Forum, there will be many experts as we describe how LED lighting can also enter our life, and its intelligent control system, design and product can rub out what kind of spark. Of course, this requires LED enterprise must strengthen technological innovation, to meet consumer demand, and lead the consumer habits; also requires the LED enterprise must strengthen the business model innovation, from the traditional lighting companies have the layout of the market for many years in a slice, even more super. To replace the traditional lighting LED is passive choice at present, but