Subversive LED clothing for Advertising Copywriting or large-scale appearance

CnBeta website news, clothing is an important medium for us to judge a person. It is called "people rely on clothes, Buddha and gold". Looking at the clothes of a person can see the information of his taste, wealth and even some living habits. But after so many years of development, the design has almost reached the limit of human imagination. With the continuous development of electronic technology, in the face of all kinds of LED screens, some designers have begun to think about whether the combination of modern electronic elements to the traditional clothing will bring a new wave to the clothing design industry.

Francesca Rosella and Ryan Genz, a designer from CuteCircuit in London, first proposed the idea and put it into practice immediately. Recently, they have launched a series of InfiniTshirt products that can be compiled to implement the full color screen effect of 1024p pixels on the clothes.

Rosella says the latest clothes they have designed will bring a real interactive experience to the user. With CuteCircuit's specially developed fabric, they can embed microphones, miniature cameras, accelerometers, and loudspeakers. These devices allow clothing to play video at 25 frames per second, and the effect is gorgeous when the picture moves.

This set of application control programs is called tshirtOS, and users can control visual effects, pictures, text and other content by installing a specific application iPhone. These products are currently in the primary development stage, the cost of single piece is very high, the cost of each InfiniTshirt product reached 850 pounds. But they believe that once mass production is achieved, the cost will be reduced rapidly.

The application of tshirtOS is also very broad, not only can be integrated on T-shirt, shirts and other clothing, such as advanced women's fashion, miniskirts and even the wallet, all can be used. It can not only bring an amazing effect, but also the merchant can use it to push the content of the copywriting.

At this year's I/O conference, Google launched an interesting conceptual project to turn clothing into a touch screen. The technology is just complementary to tshirtOS, and if the two companies have the intention to cooperate, they believe they will soon be able to launch a product that subverts traditional clothing.

For more information on LED, click on the Chinese LED network or pay attention to the WeChat public account (cnledw2013).