Table LED lighting price escalation in the East Bay Alliance HOLA low brush

Taiwan LED packaging factory Dongbei foundry HOLA own brand "great value" launched 99 yuan (NT, the same below, equivalent to approximately RMB 19.5 yuan) super LED lighting, than PHILPS this summer launched the 169 yuan (RMB 33.3) cheaper, too close to the United States this year the price of $2.5 (equivalent to RMB 16.2 yuan) will make Taiwan LED lighting, LED lighting more fierce price wars.

The East Bay Alliance with HOLA hypermarket industry, HOLA for its own brand "great value". The end of November began sales in HOLA 26 stores in taiwan. Dong said that the very value of LED bulbs to replace the traditional 60 watt light bulb price of $19.5 per unit, and stressed that the manufacture of 100% Taiwan. In addition, the East Bay third season won the Japan Toshiba lighting brand agency, it has also launched the East Bay manufacturing, Toshiba brand of high order LED bulbs, also sold in HOLA access, to "value" brand, with different price, different products for consumers to choose.

East Bay spokesman Weng Congzhi said that over the past 3 years, the production of LED bulbs made in the North American market has become, currently in North America accounted for more than 10%. This year won the Toshiba license in Europe, the future will be able to open up the European market.

At present, Taiwan year LED bulb sales of about 3 million, according to HOLA sales data, LED series of lighting products in 2013 accounted for about 31% of the overall lighting, to the first half of has reached 45%, just a few years has become the mainstream lighting. Today, LED bulbs fell to less than one hundred dollars, the price is almost the same as the energy-saving bulbs, but more power and environmental benefits, East Bay estimated 2016 LED bulb proportion will be greatly improved.

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