The United States 7 billion yuan mobile phone big challenge Suning 5 million mobile phone protocol

Since last Thursday, Suning and 8 mobile phone suppliers signed 5 million sets of mobile phone direct purchase agreement, the United States also in the mobile phone market force not resigned to playing second fiddle".

Yesterday morning, in Beijing Wuzhou Crown Hotel, general manager of Gome appliance sales center Li Juntao and 20 mobile phone manufacturers signed the first mobile phone purchase agreement this year, with a total value of $7 billion 77 million. Among them, last year's sales of the top four "Nuomosuo three" 45% of the share of 1 billion 60 million yuan, NOKIA, Motorola, Sony Ericsson is 860 million yuan to 670 million yuan, 590 million yuan samsung.

Also contracted suppliers including Haier, Konka, NEC, PHILPS, Lenovo, waveguide etc..

Industry believes that a large number of retailers in the stockpile after the Spring Festival sales season, not only to open the mobile phone price war in March has also to pave the way for the upcoming 51 golden week to prepare.

Li Juntao said that the current mobile phone in the United States for each category of products and sales in the proportion is not high, about 20%. In Japan, Europe and the United States and Hongkong, China, mobile phones, digital products category has reached 60%. The United States hopes that through the purchase of large single, enhance the mobile phone sales space, plans to achieve mobile phone sales 6 million 200 thousand units by the end of this year, a total of more than 7 billion 800 million yuan. I hope in 3 years, Gome's mobile phone sales accounted for about 35% of all products.

Li Juntao further revealed that in order to achieve this plan, the United States will establish a deeper strategic cooperation relationship with mobile phone manufacturers, including the strengthening of mobile phone products, increase the investment of mobile phone products in the store, as well as regional sales display from major manufacturers and mobile phone operators at the custom "cake".

On mobile phone market revealed that the United States "ambition" promising prospects based on mobile phone. According to the relevant state departments predicted that in 2005 China's mobile phone users will increase to 400 million. Plus this year is the rapid expansion of the number of stores in the United States in the country a year, so the United States is not worried about oversupply situation. This year, a total of 300 new stores in the United States, is expected by the end of the total number of stores will be more than 500.