Visit the Shandong LED lighting market

In August 23rd, I came to Longkou City, Shandong. Longkou, originally named Huang County, revoked the name of Longkou City in Huang County in 1986. It is reported that there is a relatively professional building material decoration market in Longkou, one is the Jiaodong furniture decoration material wholesale market, there are more than 10 lamps and decorative business households, most of the operation area of 80 square meters. In the vicinity of the Jiaodong decoration material market, it is a newly built five continent international trade city. At present, there are more than 10 lamps and ornaments operating in the market, and some of them are being decorated. It is estimated that there are a total of about 20. Because the trade city is the three storey structure, the floor area of the first floor is generally not large, most of which have 30-70 square meters of display area.

In the wholesale market of furniture decoration materials in Jiaodong, the author visited Qu Lei, general manager of Longkou wood lighting. According to Qu Zong, Ma Lin Sen is mainly to walk the project and retail channels, the ceiling light and light are sold very well, the quality of the product is excellent, many customers in the market for a long time, and finally chose the wood lighting products, it can be seen that the high price ratio is the final choice of the customer base. At present, the display and the door of the store have been done well, the next step is to do outdoor advertising to improve market awareness and let more consumers understand the products of wood lighting.

Yu Xiaodong, the general manager of forest lighting, is another agent of wood lighting in Longkou City. According to the general introduction, he is mainly to do hardware distribution channels, from this year on the agent of wood lighting, basically no customers reflect the quality of wood lighting products in the quality. The storefront of the wood lighting products is now in place, and it is always ready to represent the brand of wood.

Then, I came to the city of Laizhou. Laizhou is one of the more developed county cities in Yantai. The local lamps and lanterns are mainly concentrated in the Yunfeng home world. There are nearly 10 lighting operators, such as Mu Linsen, Rex, OPPLE, PHILPS, and Lang, and so on. The management area and display grade are high. In addition, there are 4 lamps and lanterns in Wenchang building materials home Square, and there are more than 10 lamps and lanterns operating in Wenchang building materials home Square, and the operation scale and grade are generally low.

In Laizhou, I visited the two agents of wood lighting, Yin Mingyue and Zhang Jingzhou, general manager of Jingzhou electrical appliances Co., Ltd.

It is understood that after fully understanding the lighting of Mu Lin Sen, Mr. Yin began to act as a proxy for wood lighting at the beginning of this year. According to Yin Zong, the high performance price ratio of wood lighting products can not be compared with other products, and the brand name is also high and has great market potential. At present, she is carrying out active promotion activities. On the one hand, the exhibition hall will be displayed on the shelves of wood lighting, on the other hand, to further strengthen the publicity of outdoor advertising.

Jingzhou electrical appliances Zhang has been acting as the agent of wood lighting for more than 3 years, mainly with hardware distribution channels. Mr. Zhang is very grateful for the brand of wood lighting, which is the current brand of this brand. He says the customers are very well aware of the high cost performance of the products, and the business has been getting better and better since the agency.

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