Xiamen, Fujian, LED civilian lamp prices shrink the frequency of lamps were snapped up by the public

An ordinary LED civil light bulbs, from last year to this year, the price has shrunk more than doubled. It is understood that within the next three or four years, the price of civil LED lights will plunge. But before that, many manufacturers have been unable to bear, in advance set off a price war".

LED lamp prices shrink

Not long ago, Wu Qingbiao, chairman of Fujian Guang photoelectric lighting Co., Ltd. announced that its products across the board price of more than 25%. This move in the industry immediately opened the pot, and was quickly interpreted as the opening of China's LED civil light market price tide, the beginning.

Wu Qing nominal, the purpose of the price, in order to attract large orders of the international giants to achieve mass production, to seek further price cuts, and thus quickly pry the domestic market. "

After the generation of a good price, the mainland LED civil light market price war has intensified. Now on the market in the field of civilian LED light brand has been from two years ago, less than 10 rapidly increased to more than and 40, while prices continue to 'shrink'. "Xiamen is a well-known producer of LED Liu said, for example a 7W bulb, last year can sell 40 - 50 yuan (hereinafter referred to as yuan), and this year can only sell twenty a few dollars, some small factories are 12 yuan, 13 yuan will be sold.

Topstar a marketing department who also said, now, many civil LED lamp manufacturers sales, is usually a quarter of a price cut, each price in the range of 3% - 5%.

Civil market competition

Behind the price war, is highlighting the huge market potential of LED civilian lights.

It is observed that this year, a lot of local SMEs in Xiamen export orders have been declining trend, foreign customers also deliberately to keep the price down, resulting in the gradual decline in the profitability of the industry in. At the same time, with the upgrading of the LED industry technical standards, upstream chip prices continued to decline. The industry believes that with the rapid decline in the price difference between the LED lamp and the traditional lighting, the mainland LED civil market will become the new battlefield of corporate nuggets.

In the past, the mainland LED market share of less than 5% of the civil, but now is increasing at an annual rate of 200%. "Topstar said, to snatch the market, at present, the company has developed 40 new products, all civilian lamps, and will be in the focus of investment market.

It is observed that, at present, the Xiamen market can buy all kinds of LED light brand has nearly a hundred species, of which about 1/3 for civilian products, compared to two years ago, this figure increased by nearly 4 times.

Enterprises complain people applauded

Price war is just the surface of the lively, for many companies, its days are increasingly sad. LED producer Liu said, the future may be lower profits, some companies may be eliminated. "

However, enterprises complain, the public is good. "Previously in the publicity LED lights, but the price has been high. Citizen Lee believes that now, with the LED lamp prices continue to decline, ordinary consumers can afford, it is a good thing.

However, the current market sales of civilian LED lamp varieties although more, but the price is not uniform. Objectively speaking, although the mainland sales price of LED lights have varying degrees of decline, but has not yet reached the same price as ordinary lighting products. "Xiamen optoelectronics industry association who said, in addition, due to the current national standard, LED products have not yet developed, so the brand clutter, the public at the time of purchase, not because it is cheaper to choose poor quality products, resulting in unnecessary losses.