AR Magic Leap's investment in investment price, Ali

Riyadh June 2nd midday announcement, a wholly owned subsidiary of Riyadh (Hongkong) Co. Ltd. (hereinafter referred to as "Hongkong leyard"), PV ML LLC set up to invest in (the Special Purpose Company), the company and the world famous AR technology company Magic Leap INC. ("Magic Leap") Legend Pictures LLC, the original shareholders, signed "equity transfer agreement", and Magic Leap signed a share certificate recently.

Hongkong leyard invested $2 million to participate in the establishment of Special Purpose Company, Special Purpose Company a total investment of $5 million, Magic Leap holds a total of 217 thousand and 100 shares of preferred stock. Special Purpose Company is set up specifically for the exchange of the investment company, and after will not do other investment. Special Purpose Company's share price and the transfer of the shares of the Alibaba in February 2016 to invest Magic Leap valuation same.

According to the disclosure, Magic Leap INC, founded in May 5, 2011, is the world famous augmented reality (AR) company, the existing staff of more than 500 people, Magic Leap shareholders, including Google, Ali, Qualcomm, Warner Brothers, KKR, Morgan, Stanley etc.. Magic Leap is the direction of the development of the real world directly into the display of the "desktop", that is, MR, the virtual world scene will be presented to the real world.

Magic Leap display principle is light field technology and special algorithm, digital light field technology and traditional technology of virtual reality system is completely different from Nobel laureate Lippmann in March 1908, the French Academy of sciences conference proposed by the capture method to generate 3D images of the light field information, integral imaging. Advanced optical fiber projector Magic Leap using the retinal projection technology and powerful endoscope technology, can completely solve the problem from the perspective of a sense of vertigo, can make people and nature to observe the world in exactly the same way to experience a virtual reality (mixed reality).

Notice that the company's VR strategy is pan VR strategy, VR/AR/MR is a broad concept, is the extension of Riyadh sound light electricity technology and products to the VR field, and the existing VR/AR/MR domain fusion. The company has extensive layout of the VR/AR industry, investment has hundreds of millions, distributed in VR/AR hardware and display, VR/AR cultural and creative, VR/AR industry applications, VR/AR content production, VR/AR industry support and other fields.

For the purpose of investment, the company said in Riyadh worldwide the first R & D and production of LED small spacing TV products in Naked-eye 3D display, large virtual reality stereo immersive system augmented reality has strong accumulation. Since 2014, the company has been concerned about the field of virtual reality, Magic Leap digital light field augmented reality technology, virtual reality is the forefront of the field and the ultimate display technology. The company will continue to carry out the future of the ultimate display technology research and development and cooperation. With the strategic upgrade, Riyadh relying on its own in the world with more than 1 million Chinese B terminal project channel resources, the layout of commercial applications, international advanced technology and products subsequent introduction of Magic Leap as the representative of the application of virtual reality, become business leader.

The company also suggested that Magic Leap is still in a confidential stage of development, the product has not yet listed, the need for market testing, but the founder of RONY has been revealed to be ready for mass production. Hongkong leyard indirectly participates in Magic Leap, does not have the rights to control their business decisions, this investment will not bring a significant impact on the company's normal production and operation and performance.

The announcement also said that the Magic Leap investment is an important measure of the company layout ultimate display technology, to promote an important role to Riyadh visual display and virtual reality technology, which can improve the competitiveness of technology research and development. Magic Leap launched the follow-up products, relying on their own projects Liyadeke channels, business applications and other recommended products in China market, the company will get a better return on investment.

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