In recent years, LED huge market demand to attract many manufacturers have flocked to the rapid expansion of the LED industry. Shenzhen city Abison Industrial Co. Ltd. is the screen LED enterprises to grow up quickly in China, full of opportunities in this market competition, Abison is a powerful ability to integrate, promote the healthy development of the industry of LED photoelectric display.
Occupy the high-end market of LED display
Shenzhen city aibisen Industrial Company is LED photoelectric display areas of the integrated services operator, has many years of experience in R & D, R & D and manufacturing of LED display and the core device LED, relying on strong integration capabilities, establish a strategic alliance with the domestic and foreign LED display raw material suppliers, distributors, realize modern enterprise resource sharing, division of labor, complementary and efficient operation.
Deputy general manager of Shenzhen city Abison Industrial Co., Ltd. Ren Yonghong, said Abison was founded in 2001, in the LED industry has been 7 years, it is a LED of enterprises set up by three people, up to now has developed into a workshop of 6000 square meters, more than and 200 professional LED optoelectronic integrated operation services.
In recent years, with the further intensification of market competition, LED display market prices lower. Ren Yonghong said: the company has been adhering to a principle, that is, the customer must have a choice, adhere to have something to do, if vicious competition, we would rather give up. "Now aibisen is the main point spacing of less than P25mm high definition LED display" products to occupy the high-end market. LED industry chain is very long, we do not consider other LED applications such as lighting, high-definition LED display will do fine do. Ren Yonghong said.
This industry is very valued customer service service, Ren Yonghong said: "the brand is the staff with action to create, it is the customer with the reputation of shaping, value-added products is the premise to make customer satisfaction, we use the standard to choose a life partner selection of suppliers, good design, and good raw materials, combined with standard production process strictly, in order to produce high-quality goods.
Change the idea
Although China's LED industry has a certain technical and industrial base, but compared with the international advanced level there are still some gaps. Ren Yonghong said, LED display from the user's point of view, China LED display technology structure and advanced international enterprises compared, there is still a big gap, the main reasons for the gap, Ren Yonghong think the gap causes concept. In fact, the domestic enterprise is in large part due to the concept and lead to competition with foreign enterprises, some enterprises boss holding the opportunistic, luck, muddle along mentality, which not only can promote the healthy development of LED industry, will also affect the healthy development of the industry. "Ren Yonghong thinks.
In order to narrow the gap, Ren Yonghong said: domestic enterprises, especially the head of the enterprise must first have the determination of the development of quality, in the face of responsibility and interests dare to choose, dare to adhere to their principles. The second is to increase investment in R & D design, from a global point of view this is our country's weakness. It is understood that the now existing international manufacturers to achieve complete vacuum box in LED big screen, the installation process is very simple, the software function is very user-friendly, simple and domestic technology will lead to increased costs, the foreign price itself is higher than the domestic and foreign customers, more is the value of quality factor the price is not their main consideration. The domestic customers are not the same, although they also value the quality, but they are more emphasis on prices, so that the high price of products in China is not necessarily accepted by the market.
In 2007, Abison in addition to doing fine in the product design, but also to a large extent to strengthen and enhance the enterprise's independent innovation. For aibisen development planning in 2008, Ren Yonghong said that in 2008 the minimum operation target is 300 million yuan, and the target is 400 million yuan, 500 million yuan is a challenge. "Now the global display manufacturing in Chinese, and Chinese display manufacturing in Shenzhen, it is very consistent with the future development trend of the market in great demand, the government is also very supportive, for our enterprises to create a good atmosphere of industry, I believe that through all my colleagues in the company's efforts, this goal can be achieved. Ren Yonghong said.
Source: China Electronics News
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