After-sales service is the key to winning the market in the future lighting industry

Beijing Mr. Chao bought several sets of high-grade wooden lamps in the lighting market in Beijing. At the time of purchase, the sales staff said that the combined lamp is not loaded, the shop is not responsible for on-site installation. After returning home, Mr. Chao found that in addition to a lot of packing box for lamps every kind of parts, only a simple circuit diagram, common people cannot read. When Mr. Chao again with the shop contact, the answer is, door-to-door service need to pay installation costs.

Today, air conditioners, washing machines and other household appliances have to provide on-site installation services and cleaning services, and the lighting industry is still no similar service. In the field of home appliances, the relevant provisions of the law must be maintained for 5 years of supply, but this provision does not apply to lamps.

In present lighting market service lack of customer service, industry experts pointed out that, like air conditioners, refrigerators, televisions and other traditional home appliances, lighting market competition is fierce, but the competition is still stay in the low-end price competition, many lamp manufacturers do not realize the importance of the customer service, also do not see for consumers on the customer service service.

In the interview, the reporter learned that, with the consumer to upgrade the quality of lighting consumption, lamps lighting demand is no longer single, but more and more become a decoration, lighting quality and price are leap, hundreds of thousands of dollars or even million lamps has been extremely common. Along with the upgrading of the quality of lighting consumption, consumers are more and more attention to after-sales service, many times, after sales service has become an important factor affecting the purchase of consumers.

Beijing Haidian District Ms. Hu wanted to buy crystal lamp crystal lamp, but maintenance is difficult, because the manufacturers do not provide related services, but it is difficult to find a professional to do lighting cleaning work, desperation she can consider to choose other types of products. According to the reporter survey, in addition to crystal lamps, other lamps such as sheepskin lamp also because of the difficulty of maintenance and some consumers have been shut out.

Some businesses frankly, now more and more people in the purchase of lamps require businesses to carry out maintenance of lamps, such as cleaning services. There are a number of consumers to buy Lamps elsewhere, but also found that they asked the service. Some of the more expensive because consumers buy Lamps, the cleaning company service and did not grasp, want to know the light for professionals to provide services, but because of manpower and other reasons, they can not provide related services.

China Consumers Association pointed out that the market is now intense competition, and after-sales service is quite lacking, even at least the sense of service are not, it is not normal. With the upgrading of consumer demand for after-sales service, the service will become the key to winning the market in the future lighting industry.