Alliance attack, strong acquisition or strategic cooperation is a good policy under the crisis

The spread of the global economic crisis seems to have receded signs, more and more enterprises realize LED LED industry is no exception, the decline in demand, overcapacity and price sensitivity is a common phenomenon in the current. How to deal with the crisis is the most serious problem in the current and even the future.

For enterprises, the alliance attack, strong acquisition or strategic cooperation is not a good plan under the crisis. LED lighting applications market after the development in recent years although the scale, but because of its shortcomings are still not in a short period of time to break through the existing lighting market, LED lighting has not yet appeared a strong brand to the world ding. Following the development of LED industry will become the focus of competition is the comprehensive strength, so vigorously develop the LED lighting application market, or technology in the patent cross licensing agreement signed at the same time, to acquire a strong and win-win cooperation, alliance development and maintenance market is particularly important.

Optitek together Asian power LED chip market

In January 2009 through cooperation with Asian guanlei, the first sale of LED chip, LED chip market to attack. Nichia previously only provide packaged LED products, due to for their own use, even if the LED chip Arias's good quality, can not buy Nichia chip. But with the growth of competitors in the LED industry supply chain, Nichia decided to change strategy, not only the expansion in the LED extension, and the middle of the chip technology to Guang Lei, by Guang Lei and OEM brand sales Nichia chip through the LED chip in Nichia Guang Lei increased market share. Through cooperation with Nichia Guanglei, the first sale of LED chip, also invited optitek shares, before the Nichia cash capital also invited optitek shares of 10 thousand shares, the shareholding ratio also plans to increase the guanlei arias.

Barco and form a strategic partnership Tongya Century

Beijing Hongya century System Technology Co. Ltd relying on professional experience and industry background, become Barco media products division core partners, as authorized by the Barco system integrators in the promotion of Barco China media products division of LED indoor and outdoor large screen display products and professional LCD top products and technology, its promotion, the distribution, Barco media products business integrated Department of products, the company promised to enjoy Barco pre-sales, service and customer service support.

This makes Beijing Hongya century system technology limited company and Barco company formed a close strategic partnership, to provide comprehensive solutions for large screen display system and video conference system show that the user in many areas of the government publicity, advertising, television, public security forces, etc..

PHILPS's acquisition of top design companies to promote the strategic layout of the global LED

Recently, PHILPS announced the acquisition agreement with Italy Ilti Luce, which is another major move to promote the global strategic layout PHILPS lighting. In the global economic environment, PHILPS lighting has developed a detailed value creation strategy to accelerate change, enhance competitive advantage. Among them, the further expansion of the LED solid state lighting market leadership advantage is an important driving force for its development

The acquisition of PHILPS lighting Ilti Luce, consolidating the leading position in PHILPS's rapid development of solid state lighting market, and further strengthen the position of PHILPS to lead the world to the transformation of energy-saving lighting. This is undoubtedly for the development of PHILPS lighting in a tiger with wings added Chinese market!

Deshida and poly alliance together and solar LED lighting market

In view of gradually forming LED street market, before the LED street lamp factory in Taiwan of China deshida photoelectric announced an alliance with poly solar, hand in hand and LED solar lighting market.

Some remote areas in China because of the power base distribution system is not easy to set up, but with the advantages of a long time sunshine, so the market will appear LED and solar combined with the new state street mode.

2009, Xinjiang, Mongolia, Tibet street lighting case, or military use market, LED lamps are required to set up solar power foundation, in accordance with the expected China China LED Association, China's annual solar LED Street business will reach 8 billion yuan.

CLP and CREE attack LED lighting, and plans to expand the U.S. market

China electrical and LED lighting factory in Taiwan area Cree in China in combination with their brand awareness and access to replace the 50 Watt halogen bulb, 2009 is expected to bring into revenue of more than NT $70 million, and the second half will be planning to expand the U.S. market

Cree is the world's leading manufacturers, coupled with the advantages of China power distribution channel, the promotion is quite smooth. Dong Xianyuan said that the two sides began to expand this month in Taiwan LED lighting market, including the home market and business, engineering cases, the use of Cree LED products, for the East Asia Electric lighting.

Billion light and the establishment of a joint venture to set up a joint venture in Shanghai, mainland China Lighting Market

March 26th, Taiwan, a leading manufacturer of packaging billion light aimed at the mainland's huge lighting business opportunities, announced the investment of 10 million yuan, with the Shanghai Ya Ming bulb factory joint venture established in Shanghai, China solid state lighting company.

The joint venture, responsible for the high power LED package by the billion light, Ya Ming, Shanghai, responsible for the system assembly, the two sides of the new company shares accounted for 50%, in conjunction with the mainland LED lighting business opportunities. The initial phase will start from the outdoor lighting, and will be locked in 2009, the official release of the LED street lamps.