British NVC as a "development model The Belt and Road"

"NVC" to seize the enormous opportunities The Belt and Road 'strategy for enterprises to create and bring the help NVC achieve global expansion in five years to achieve the global lighting industry three recently, the author learned from relevant sources, by the trade association of Tsinghua University released the "UK" and The Belt and Road "case report 2016" freshly baked, report to "The Belt and Road along the existing project showed a synergistic effect between the UK and China company as a standard, a classic case of a selection of 21" pilot and demonstration ", including HSBC selected, the London Metal Exchange, British Petroleum and other British companies; including the precise understanding in the UK localization of business success and to" The Belt and Road' essence, and the outstanding achievements of the "China Mobile, Alibaba, NVC Lighting, Beijing construction group and other Chinese enterprises. NVC is Chinese lighting industry only selected brands. In the report on the NVC chapter, clearly three reasons are: one is selected localization. The report said that in 2007 the NVC air plant in Britain Bermingham, now has been fully integrated into the UK, no different from other British company's mode of operation. Products in the local assembly, in the local sales or to the local base "The Belt and Road along the country's export sales, the company management, sales, assembly workers are using the British local staff (NVC UK only a China employee). Almost 100% of localization (UK) management team in NVC become the basic reason for the rapid development of the country. Investment is two. The report said, NVC has a large number of investment from the parent company, the capital invested as land, construction, capital operation and start-up costs. At present, the company has achieved profitability. The three is brand promotion. The report is called "NVC has a professional lighting brand, commercial and industrial areas are recognized and respected. The use of British management expertise, the company Chinese way 'in the area along the "third market export business is booming". According to statistics, in 2015 the British NVC company completed sales of 29 million 500 thousand pounds. 2015, CBBC in the compilation of relevant reports, and the British Foreign Ministry jointly published a 2015 report, namely "The Belt and Road: new opportunities" Chinese and outside the region, known as the "practical guide from a business perspective to really understand Belt and Road Initiative potential". In September 2015, when President Xi Jinping made a state visit to Britain, the report was presented to President Xi as a gift to the president of the British Trade Association, Lord Sassoon. The report is second. 2016 report by adding more Chinese elements, by Tsinghua University and the China Britain Business Council jointly compiled and published, with higher authority and credibility. The contents of the report include the case include: Chinese with Britain in third markets already in the cooperation project, the company will Chinese British company as a platform (industry and technology to benefit from British talent, manufacturing) to provide services for the third market project; and the British company to provide professional advice and services to help companies operating in unfamiliar China business environment. It is reported that, the trade association was founded in 1954, is a non-profit trade supported by British government and industry promotion agencies, to promote bilateral economic and trade cooperation with China UK companies for the mission, "The Belt and Road" strategic enabler and an important partner. Before, because of the localization strategy and super excellent prospects for development, NVC also received the British Ministry of Commerce issued by the "best foreign enterprise award". Chinese in British business counselor Jin Xu during a visit to Britain, NVC fully affirmed the people-oriented business philosophy and strategic goal of respected Chinese enterprises, encourage the market in the UK actively expand share, establish a good image of China lighting brand. Morgan, Consul General of the British Consulate General in Guangzhou visited the NVC said that the British government and the Consulate General in Guangzhou is willing to support and assist the NVC increase investment in the UK, the British Open lighting market, and is expected to introduce more advanced technology and NVC products to the uk. "Belt and Road Initiative" strategy proposed by President Xi Jinping in 2013, brings the huge opportunity for China and countries along the common development, has been highly recognized by relevant countries and enthusiastic response. According to expert interpretation, "The Belt and Road" along the population accounted for 2/3 of the world's population, accounted for only GDP of world GDP 1/3. "The Belt and Road" is open, is across Africa, Asia and Europe wide circle of friends even ring. "The Belt and Road" is diverse, covering all areas of cooperation, cooperation in various forms. "Belt and Road Initiative" is a win-win, mutual participation, follow jointly sharing principle, to achieve common development and prosperity. This road is not a private road, but we go hand in hand sunshine avenue. "The Belt and Road" has to have a keen sense of smell the smell smell. NVC chairman Wang Donglei believes that the "The Belt and Road" is a national strategy, take the stage for enterprises, enterprises can make a broader vision, a bigger stage, while the Dongfeng NVC, to "good wind force, send me on". In 2015, Chinese ambassador Liu Xiaoming met with NVC chairman Wang Donglei in London, he affirmed the NVC gained in Britain