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China's LED export situation is not optimistic about manufacturing companies need to give up low price strategy

Chinese export manufacturing enterprises is imperative to change the mode of operation. This is the August 10th UPS released the excellent and strong made in China White Paper 2016 enterprises to make a reminder in the research report. The white paper shows that China's export manufacturing enterprises overall economic evaluation is less optimistic than last year. Compared to 16% of China's export manufacturing enterprises in 2014 that the overall economy has declined, this year, up to 29% of companies hold this view. China's export manufacturing enterprises are faced with challenges on both sides of supply and demand, the two most frequently mentioned challenges are: the intense competition between domestic enterprises (39%) and the decline in domestic demand (37%). "On the export of manufacturing enterprises, reduce the price is no longer the best solution to remain competitive, competitors can provide higher quality products (83%), to enhance the competitiveness of our customers (82%) and to provide a more rapid and more efficient supply chain (82%) is the main reason for the supplier to make customers more." UPS China President Li Songjiang told reporters, this also shows that manufacturers need to give up low-cost strategy, and customers to establish a closer partnership to provide higher quality products and added value." In the paper, a list of "some excellent case China made" leading enterprises, their efficiency in production, market share, income level and profitability are better than other export manufacturing enterprises, the possibility of achieving growth significantly higher possibility of declining business decreased by 7%. First of all, 97% "excellent China made" leading companies in Asia at least to a market selling products, and other than the export manufacturing enterprises pay more attention to key markets in Asia and Europe, such as the possibility about the Thailand market than other export manufacturing enterprises is higher than 161%, the possibility of the Hongkong Market high concern 151%, France the market is 126% higher, the Indonesia market increased by 116%, 115% higher than the UK market. Compared to other companies, leading companies are more than 6 times as likely to sell products to Oceania, the possibility of selling products to Eastern Europe is more than 2 times. Secondly, 2/3 (64%) of excellent Chinese made leading enterprises to sell products to B2B and B2C customers, while other export companies pay more attention to B2B manufacturing. Again, excellent Chinese made leading enterprises choose to sell semi-finished products than the other export-oriented manufacturing enterprises 63%. This shows that the leading enterprises to focus on product innovation and to the upper reaches of the value chain, has turned to the sale of manufactured goods. Superior Chinese made the leading enterprises are more inclined to realize the near shore (41%), industrial electronic commerce (29%) and consumer electronic commerce (24%) is a new industry trend, will have a huge impact on the business.

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