Cuba procurement Haier LED lamp three enlightenment

Recently, see about Cuba and China Haier Group signed LED streetlight project news, news that the national grid Cuba executive director Raul Garcia watched the LED light effect, said to the national grid and Haier together to speed up the pace of transformation of energy-saving lamps in cuba.

Read this news, I first feel that Haier is indeed an opportunity to grasp the company, is a company focused on the brand, but also a timely grasp of new technologies, new trends in the company.

Energy saving and environmental protection is also a slogan

In recent years, there are more and more discussions about global warming, greenhouse gas and energy depletion, and China has begun to increase the publicity of energy conservation and environmental protection, and it is required to withdraw from the market. Recently introduced a new standard for electricity charges, which indicates that energy saving and environmental protection will inevitably become the focus of attention in China and the world.

However, energy saving and environmental protection is not only a slogan, but also a huge business opportunities. Street lamp as a public lighting equipment is a strategic material, must ensure durability, but also energy saving. LED lamp life is 6 times the sodium lamp, and energy saving can reach up to 50%, and more environmentally friendly than sodium lamp. A Haier LED energy-saving lamps, 1 years can save at least 233 tons of carbon dioxide emissions, equivalent to save the trees of the age of two trees of 30 years.

Haier grasp the business opportunities in energy saving and environmental protection, the LED lamp with the independent brand way sold abroad, and it is the first time Chinese enterprises and large-scale LED lamps sold abroad, which reflects Haier this multinational market opportunities for keen grasp.

Once again Haier brand recognition

All along, Zhang Ruimin are talking about the relationship between export and export licensing, and said Haier must export licensing. And Haier has been adhering to its own brand exports, including Haier refrigerator, Haier air conditioning, Haier washing machines, Haier phones. At present, we can be pleased to see the Haier brand stands in the United States, Europe, Asia Pacific, the Middle East and other parts of the world, Haier is indeed a laudable global brand. For example, Haier wine on its own brand in the U.S. market to get a good share. Independent brand exports may encounter a lot of difficulties in the early stages, but this is the time to shape the brand. This is the main reason why Haier is the world's leading brands. Cuba LED lamp project once again confirms the importance of Haier brand.

As everyone knows, LED light is now a number of patented technologies are in the hands of PHILPS, SIEMENS and other foreign brands, domestic LED lamp enterprises basically stay in the giant OEM stage, and not to shape the brand idea and courage. Haier is the first independent brand LED lamps are exported to foreign countries, it is a pioneering work, but also will remind the domestic enterprises to speed up the LED lights to shape their own brands, the only way to have long-term competitiveness.

To new technologies, new industries

Haier is doing household appliances, but the home appliance industry is not a new industry. The future of energy saving and environmental protection, intelligent medical, medical and other new materials industry is considered to be the most potential for development of the industry, which is Bill Gates and Buffett are recognized as the most promising industry.

Haier as a household electrical appliance enterprises, if we continue to stick to the current home appliances, is bound to miss these emerging industries. Therefore, the rapid access to these emerging industries will help optimize the product structure of the enterprise, but also so that Haier will not lag behind in the future competition. This new technology, new products, the rapid response is that many companies can not do, which is why Haier has become China's first home appliance brand reasons.

Author: rock heart