Electricity supplier development space large lighting companies need to break the routine

Review: various industries have smelled the temptation of this cake electricity supplier, electricity providers hidden huge market potential, people eager. Traditional lighting industry is no exception, the lighting companies have to test the water shock, but the inherent characteristics of lamps and lanterns, so that the development of the electricity supplier lighting is not smooth sailing. Lamps and lanterns enterprise development electricity supplier first thing should be clear development goals, avoid blindness.

Lighting electricity supplier to release a great deal of space

After changing the clothing and home appliances industry, since last year, the electricity supplier is gradually penetrated in the lighting industry. In the past, active in the electronic business platform, is often a number of lighting industry, cock wire brand, but since last year, more and more well-known brands began to appear in the electronic business platform. This made some jealous heart heat lamps.

Held in Beijing this year's national "NPC and CPPCC", in the government work report, 8 times referred to "the Internet" three words, that will develop Internet plus action plan ", promoting the development of electronic commerce, the Internet industry and the healthy development of Internet banking. This means that the Internet will become a national strategy, e-commerce will usher in new opportunities for development. And relevant information shows that in the United States, Japan and other developed countries, household electricity supplier accounted for about 20% of the market share, while China is only 3%-5%, which means that the market is still a great space to release. In this wave of electricity supplier surging, the lighting companies naturally can not stay out of.

Lighting enterprises to overcome the short board

However, for the electricity supplier understanding and application, some companies have their own insights. Some companies will dare to break the conventional precedent, its online and offline integration platform as a service initiative, rather than online as a split in the offline sales channels. Although the lighting industry in the electricity supplier's journey has not yet been successful cases for reference, but the pioneers are constantly trying to enter the electricity supplier at least for the enterprise to open up a lot of different directions. Lighting enterprises to do is to change the existing mode of thinking from the root, the need to boldly assess the future with the future.

Light electricity supplier channels for enterprises, is an excellent means of assistance, fought the electricity supplier to break the industry to become more and more enterprises to choose the light. He has been testing the class of household electrical appliances, and some have achieved good results, I believe in the near future, the electricity supplier channels will sweep the entire lighting market.