Energy saving electronic products promising mobile devices into market opportunities

In August 11th this year, the EU EuPs directive (with the eco design directive can product standards) will come into effect. The new directive in undertaking the previous WEEE instructions (WEEE Directive) and RoHS (Directive on the restriction of the use of certain hazardous substances in electrical and electronic equipment) on the basis of the proposed new requirements for energy-saving design of electronic information product exports to the EU. Said energy consumption, most people will think of the iron and steel, chemical industry, construction and other industries with high energy consumption; however, large household appliances and IT electronic information technology products and energy consumption. Especially in recent years, the increasing popularity of IT products, the rapid increase in the number of PC holdings, the scale of the use of electronic information products can not be underestimated. Information products such a large space relevant survey data show that in 2006 the domestic market PC sales of more than 20 million units, the whole society PC reserves amounted to about 80 million units. It is expected that in 2007 the number of PC will be more than 100 million units, more than about 20000000 printers, servers more than 2 million units, more than 2 million projectors...... In addition, there are a large number of routers, switches and other IT devices, the total staggering. Energy in electronic information products is the largest computer power, an ordinary desktop computer in 200 watts, if according to the average daily running 4 hours, 250 days a year to calculate, in 2007 the national electricity consumption will exceed 20 billion degrees PC. Coupled with servers, network equipment and other equipment, it is estimated that in 2007 the total power consumption of IT products in China is estimated to be 30 billion to 50 billion degrees, almost equivalent to the Three Gorges power plant a year of electricity (in 2006 was 49 billion 250 million degrees). Such a large scale, how much can be saved? Experts said, China's electronic information product design and production processes have great energy saving space: a 14 inch LCD as an example, the industry manufacturers generally can be controlled at 60 watts of power, can do better in controlling power consumption of 30 watts, the power consumption level in the notebook computer display screen. So, if we improve the relevant standards, to encourage the production of energy-saving display, a single display can save about 50%. "The same performance conditions, energy saving PC than conventional energy-saving PC 20% - 40%. "CCID media computer industry researcher Chen Lin said," if the development of relevant industry standards or to promote energy-saving certification, to guide the domestic IT producers to improve energy efficiency, will create a huge energy saving space. "Energy-saving certification from domestic electronic information products, is mature, but there is still a lack of unified standard issue. PC producers, access to formal institutions of energy conservation certification, but four or five. Chen Lin said, the market calls for real energy-saving products. "Domestic environmental protection of electronic information products manufacturing, general is a conscious behavior of enterprises. What kind of energy saving design or what kind of environmental protection material should be used? Relevant departments did not develop mandatory norms. The implementation of the EU EuPs directive, will have a greater impact on China's exports of electronic information products, but to improve the level of environmental protection of China's related products manufacturing is also an opportunity. Energy-saving awareness of the urgent need to improve in addition to the lack of unified standards, another grim reality is that the importance of some consumers and manufacturers of such IT is no unified understanding. Many consumers still think that electronic information products are "low energy products"; or that, compared to the electronic product itself hundreds of thousands, tens of thousands of dollars "worth", the energy expenditure is almost negligible. According to the national informatization evaluation center of "Chinese enterprise informatization 500 calculation report shows such enterprises surveyed, up to 45.17%, do not understand the problem of computing energy; only 10.92% of the company, said it will use energy-efficient computing products in the next step in the construction of. In addition, the majority of business users and individual consumers do not understand or know how to choose energy-saving products. "Update speed of electronic information technology, far faster than our requirements. "Chen Lin said," with the computer hardware and software, for example, now the mainstream brands on the market of PC product configuration are 'dual' (double CPU kernel) and pre installed'Vista operating system ", but in fact, as long as the 'single' and'Windows2000 'system is enough to meet our daily office needs. "Higher configuration means higher energy consumption," every day to open a senior sports car to go to work, the cost of oil is naturally larger. "Foreign research institutions that, by 2020, consumer electronic products (including flat-panel TVs, computers, high-tech products, etc.) will be more than the kitchen appliances and lighting, power consumption has become the largest member of the family. In the United States, 10% of the energy consumption is used in information technology, and the computer in standby state consumes only $1 billion a year. Therefore, to enhance the awareness of national energy conservation, information products, energy conservation education is not a fall in the homework". Since the beginning of this year, the world's major computer equipment exhibition, the screen is only 7 inches around the ultra portable computer has become a new bright spot. These can be easily put into ladiespurse small computer called "super mobile computer", while the weight is usually less than 1 kg, but it can install Microsoft Windows operating system, Internet access, file processing and playing games, known as "the use of the next generation wireless Internet terminal". Why super mobile computer will be favored by consumers in one year? On the one hand is the wireless broadband Internet technology in the global promotion, but more importantly, the use of energy-saving technologies to make super