Falling price convergence LED lighting breath

North American major brand bulb into the price war to kill, to become the world's LED bulb is the hardest hit, but the decline in August easing, according to the survey statistics, the North American market to replace the 40 Watt, 60 watt bulb was both dropped to less than 5%, the decline from 3.7 to 3.9%, but also because of the North American market decline slow down, control incentives in August the global average decline in less than 2.3%. LEDinside analyst Yu Bin said that since July the United States after the bulb prices fell once again become the biggest region, mainly due to Cree, PHILPS and other manufacturers to use the package promotion strategy, at a low price to increase sales, insurance market share; according to LEDinside statistics, in July the north market replaced 40 Watt LED bulbs to drop 14.7%, instead of 60 watt bulb also fell 9.5%, the main reason is caused by international manufacturers to launch promotional activities. According to statistics, in July the Cree resorted to promotional activities, 8.5 watt 6 LED to $62.26, another 4 installed 6 watt LED bulbs to $27, a decline of up to 30%; as to replace 60 watt incandescent bulb LED, PHILPS 11 watt bulb 4 single pack down to $45.51, a decline of 20%; 8.5 watt bulb 6 with $29.22, a decline of 2.57%; CREE13.5 watt bulb installed 6 to $62.26, a decline of 20%. North America's three major brands for PHILPS, Cree, GE, PHILPS in April to launch a price war in the name of promotions, Cree and GE to follow up the pace has been the focus of the market. After a fierce price action in August, the North American market decline has slowed down, according to LEDinside statistics, North America August to replace the 40 watt incandescent bulb LED decline to 3.7%; replaced 60 watt LED bulb decline to 3.9%, compared to July has been significantly relieve. And the mainland market, due to the slowdown in demand, chip and package price continued to fall, Yu Bin said, Suzhou Huacan photoelectric MOCVD production base number continued to increase; dry according to optical Xiamen blue and green project has been put into operation; nationstar chip production capacity gradually released, many manufacturers continue to release the overall excess supply capacity chip and package, prices will not be able to avoid the China mainland and overseas line packaging factory including Lumileds, Seoul semiconductor, OSRAM, Hongli, Ruifeng, product prices were down regulated. (Business Times)