Flat-panel TV to do poll consumers according to the quality grade etc.

In China Electronic Chamber of Commerce, "2006 Chinese flat-panel TV consumer evaluation activities", before the official start. The industry believes that the assessment activities will become the mainstream flat-panel TVs on the market a poll".

It is understood that the evaluation of activities to attract TCL, Xoceco, Changhong, Hisense, SONY, Matsushita, SHARP, Samsung and other 15 domestic and foreign brands more than 40 flat-panel TV participation. Many consumers will be based on the appearance of flat screen TV, visual visual quality, to participate in the field of flat-panel TV scoring, the results will become a guide to the purchase of flat-panel TVs to buy.

Chinese Chamber of Commerce vice president Wang Ning pointed out that in 2006 the domestic flat-panel TV market still maintained a strong demand, the annual sales is expected to reach 5 million units, flat-panel TVs have become the biggest bright spot this year, the home appliance market. In promoting the popularity of flat-panel TVs, home appliance chain stores play an important role. At present, the proportion of domestic tier one city flat-panel TV retail market home appliance chain has reached more than 70% in Beijing, Shanghai, Guangzhou and other key cities, the proportion is as high as 80%.

In addition, the overall price of flat-panel TVs continued to decline sharply in the context of the market, flat-panel TVs have gradually realized civilian consumption. In the first half of this year, the first tier cities in the country, home appliance chain sales of flat-panel TV sales accounted for 90% of total color TV sales, an increase of more than the same period in 2005 of 200%.

Behind the rapid growth in Chinese flat-panel TV consumer market, quickly update the crisis of market competition and product technology was cruel. Chinese household electrical appliance market, a joint investigation and research group expert Lu Renbo said that in 2006 the development of China's flat-panel TV market is no longer simply follow the price promotion principle. The appliance research group. The results showed that with the rapid expansion of the flat-panel TV market, fierce competition brought prices to consumers psychological price, consumer behavior gradually mature, market competition has been flat in 2006 from the price competition is a simple change to the amount and quality of the technology.

At this stage, there are more than and 40 brands involved in the domestic flat-panel TV market competition, with the brand, quality, price, service competition intensified, the number of flat-panel TVs in the next 1-2 years will be reduced. The comprehensive competitiveness of the domestic market of more than 15 brands will eventually win out of the ten high-quality flat-panel tv.

It is reported that the final evaluation results will be announced in July 8th China International Consumer Electronics Fair in 2006 China digital flat-panel TV market development forum.