Focus on Forest Lighting development strategy, in 2017, lighting revenue estimates increased by more than doubled

Forest Lighting was founded in 2014, is a lighting brand marketing with Linsen, marketing and public relations, the wholesale and retail channels in North America market has been gradually known, and gradually towards emerging markets in Southeast Asia, Middle East and Russia development. LEDinside during the Philadelphia lighting exhibition, interview with Forest Lighting, chief operating officer of the United States, Mr. Ni Jian, put forward Forest Lighting lighting development strategy.

Energy efficiency, intelligent control, dimming and toning functions meet the requirements of commercial lighting

Ni Jian said, Forest Lighting was founded in 2014, the brand development time of three years, everything from scratch, by marketing and public relations, gradually popularity in North American retail wholesale market has, and gradually towards emerging markets in Southeast Asia, Middle East and Russia development. At first the promotion of consumer products such as T5, T8 lamp, has begun to gradually replace lamps (Troffer and lamp) and engineering lighting, for the North American market for energy efficiency and specifications, all products are through Energy Star and DLC standard, has now reached the lamp can effect 100-110lm/W.

In addition to energy efficiency requirements, for the North American market, Forest Lighting with EnOcean communication platform, remote control dimming, realize the market demand trend of the future of intelligent lighting, has been successfully applied in the North American commercial lighting project.

One of the commercial lighting products in PAR 30 and PAR 38 and is committed to the development of downlight product line, the CRI has reached CRI by Energy 90, Star 2, and provides the dimming function.

But is committed to operating engineering lighting space requirements

By the retail and wholesale channels of business and commercial space project promotion, customer requirements also gradually to provide small and medium-sized engineering lighting customization projects, Forest Lighting is committed to operating, and strive to provide a steady product quality, meet customer demand. Existing products include patio lights, wall washing lights, and parking areas, garages and gas stations.

Ni Jian said that the current Forest Lighting top 10 electrical distributors cloth has a pathway, a total of more than 600 distribution positions, also estimated revenue in 2017 will be lighting growth more than doubled, for the future development of inner lighting has a grasp of market in the next five years, will continue the development of intelligent control, lighting control, color temperature can be systematically lighting products at present, through the software, will only control a lamp to control the whole building lighting. (text Joanne / LEDinside)

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