Guangzhou 2010: new changes in lighting in the name of LED

If LED is only a few years ago with the potential of a new star, then now LED has been covered by the shining star of the entire world of lighting the sky.

Since April this year, the Frankfurt International Lighting Exhibition "LED" trend was held in Guangzhou make first appearance, the international lighting exhibition is also a comprehensive follow-up and quickly reflect the changes. Almost all of the star products are marked with "LED". PHILPS has always been a leader in the world's lighting industry, but also in their homes, offices, shops, outdoor and other areas of a variety of LED lighting solutions were patchwork, showing each other. Under numerous gorgeous lighting, the industry has been sensitive to the PHILPS brand in the display of the hundred years of the research and development of science and technology advantages, from the brand, market to service strategy, also in the event of a new revolution, and this revolution is taking LED as the main carrier to get into the market quickly and in accelerating. This is known as the "Simply Enhance Life with Light light easy to enhance the life" in the name of the deep change, and China will undoubtedly reshape the global lighting industry for a long time, and push it to a real development track to customer demand as the center.

"Light easy to upgrade life" milestone

In the wake of the world economic recovery has been repeatedly challenged today, PHILPS's transformation is undoubtedly wise and credible. This credibility is based on PHILPS's technological transformation since 1891, as well as the challenges of the world economy, and constantly insight into the deep accumulation of the present and the future. At this point, PHILPS said: "a balanced portfolio of business models and a sound financial position, will enable us to be in a favorable position in the economic recovery." Therefore, should be, should face the potential opportunities in the future, innovation and cooperation, and create value for customers, partners and even the climate has become a new choice for PHILPS.

"Energy saving, low carbon" industrial upgrading needs and changes in the global consumer lifestyles become the driving force behind the change. Save the limited energy, reduce greenhouse gas emissions in the world have to face the proposition, which is PHILPS in the "macro environment innovation" meaningful; PHILPS not only pay attention to lighting electricity accounted for 19% of world electricity consumption this well-known fact, change update values of people living in the back with the building: and street lighting energy for the entire lighting of 75% people; time at home entertainment and social networking is more and more long. This requires that the future of lighting products not only need energy saving, but also need to take care of people's feelings and experience changes. They will not only be defined as lighting products, but also a part of the emotional interaction with people.

Therefore, the grand plan of life "in the" easily upgrade the lights, "change trio" has been given as follows: the first is the definition of "people-oriented", need to listen and observe the voice of the people, to ensure that products meet their needs and desires. Followed by the "innovative partners", a good partnership will bring better results. With the common passion, experience, depth and scope of the field, advanced science and technology can achieve countless new possibilities. Finally, a meaningful solution, PHILPS to create meaningful and valuable solutions, is to improve the quality of lighting, enrich people's lighting experience.

So, in the current Guangzhou lighting exhibition, light easy to upgrade life is true and three-dimensional presentation. What people see is not only a product, but a link to life. The visitor is the consumer, feel the atmosphere to create the ideal LivingColors in the simulation environment, Imageo Candle; given to infinite sense of security of the Ledino series; help people to save energy and protect the environment and improve the degree of the Ecomoods series; and happiness of family, office or kitchen products experience of people.

LED the key to change the world

In the PHILPS LED to create a shining star, 12W home LED products enough to become the crown of the pearl". In recent years, through the acquisition of PHILPS Lumileds, TIR System, Color Kinetics, Ilti Luce, PLI and Genlyte in the LED industrial chain of different levels are in a leading position in the company, from the establishment of the basic semiconductor chip package, to the module, and the chain state value of the finished Lamps lighting solid leadership. These covers the concept, the product to the experience of the leading, because this is enough to change the world's LED products have been concentrated show.

In the hands of PHILPS lighting Greater China Senior Marketing Director bode hand, completed its first appearance in china. In the United States, "time" magazine's 50 list of the best invention of the year, it ranked in the list of the top third. Its epoch-making significance is that it can be installed directly in the world's most widely used 60W incandescent lamp socket to achieve replacement, do not need other accessories. It has been proved that the only technological progress to create simple and not make trouble for people, new products will usher in the popularity of the spring, as the energy-saving lamp can be directly replacing incandescent lamp really opens up his own time. PHILPS this product for the meaning of the development process of LED technology is that, from now on, LED will begin to become part of the public life, and is no longer marked as a living room of the landscaping or decoration". PHILPS once again pressed the world's LED innovation engine.

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