History of Ford 10 million LED Street Technology Achievements of special funds

China lighting industry with commercial office lighting and LED lighting is famous in the world leader in history, Ford photoelectric technology company in Jiangsu province government 10 million scientific and technological achievements into special funds, mainly for the use of solar and wind energy R & D intelligent LED street lamp demonstration and industrialization "project, to further promote the greater development of the history of Ford LED street lamp. The history of Ford Motor Co chairman Shi Jie said, with the support of the government, the history of Ford the pace of progress will be more rapid, and for all our efforts should be for the benefit of mankind "business philosophy, world-class enterprises and make unremitting efforts.

All along, the history of Ford products in the domestic industry on the technical content of the first, its technology is the international level. It is relying on high-end technology, the history of Ford in the peer has a healthy office lighting experts brand status.

The history of Ford after more than ten years of unremitting efforts and enterprising, took the lead in the peer through the IS09001 international quality system certification and IS014001 international environment system certification; all products through the national compulsory 3C certification, and obtained the national product inspection certificate; export company all products of Hongkong electrical and Mechanical Engineering Department approved certification HK certification, EU CE certification group safety certification and TUV, VDE certification, American UL certification. At present, has developed into a product development, manufacturing, sales and service as one of the largest modern lighting enterprises in china. Its all over the north and south, around the world, the product tentacles, peer evaluation is: there is a place to illuminate the light, there are traces of Ford lighting history. Authoritative certification, indicating that the strength of a high evaluation, publicity is the brand.

This year, the company in response to the development strategy of building an innovative country country, further increase research investment, play the leading edge of the history of Ford technology, make the product advantage into the brand, do the first two: the first Chinese health office lighting! LED lighting products china! Enhance the brand status, do world-class enterprise.

Brand status, technological innovation is a strong support. The history of the Ford Research Institute with strong LED, office lighting product development, design is renowned at home and abroad, has developed a series of energy-saving, hundreds of thousands of varieties of healthy lighting products, won nearly two hundred national patents and international patents.

The innovation of new technology is the key to a competitive advantage. At present, the company has successfully developed the world's largest power LED lighting products. Become a leader in the LED lighting industry.

Ford brand director Zhang Hongyan said that in early 2008, the company invested heavily to build Asia's leading SFT Optoelectronic Industrial park". At present, the first phase of the project history of Ford Industrial Park covers an area of 400 acres of industrial park has been put into use, will lead the world to the forefront of product "energy saving, healthy lighting" trend, LED light, LED lighting and indoor lighting office health products as the main direction, has formed an annual output of various types of lamps of 4 billion yuan of industrial production park after the completion of the whole capacity of up to 10 billion yuan. In the future development, Ford will continue to play the advantages of scale, for the community to provide more and better energy saving, healthy lighting products, so that the brand reputation in a project to be tested.

This year the company successfully participated in the Beijing International Lighting Exhibition, Germany Frankfurt lighting exhibition, Guangya Exhibition, and successfully organised a national LED Road Lighting Forum, have a positive impact in the industry, the company products by experts and customers alike, LED series of products won the "product innovation award".

At the same time, Ford continues to increase efforts to develop the international market, to build the international and domestic market complementary strategic pattern. Company customers in overseas markets throughout Asia, Europe, America and other countries and regions, of great success in the sea, inside and outside the market on 2008, sounded the horn fully into the domestic market, and change the marketing methods and channels, focus on health and energy saving two connotation in experiential marketing national construction reflect the cultural connotation and history of the Ford brand international brand flagship stores, Hui Hong momentum personality and the history of Ford display products top technology stores, and customer contact with zero distance of the shop, all-round, three-dimensional, large-scale show enterprise culture and brand image, and will invest heavily in support of advertising and promotional costs, have great repercussions in the industry. To win the brand, the terminal is king of the strategy, through the means of communication planning large-scale theme activities, so that the brand has become the focus of the industry and society and focus on strengthening and improving their brand position!

Source: China Network