ISuppli forecast: active matrix organic EL panel supply will reach 182 million 500 thousand in 2014

U.S. iSuppli released forecast that the active matrix organic EL panel supply will reach 182 million 500 thousand in 2014. In 2007 the supply of 2 million 600 thousand, if the implementation of the forecast, the average annual growth of 84.2%. On the other hand, it is expected that in 2014 the active matrix organic EL panel sales will reach $4 billion 600 million. 2007 sales of $67 million, the average annual growth rate of 83.3% can be calculated before 2014.

However, iSuppli pointed out that the active matrix organic EL panel in order to shift from niche to large-scale market, the need for more manufacturers to increase production. At present, active matrix organic EL panel is mainly used in mobile phone. Mobile phone manufacturers need to provide a large number of active matrix organic EL panel manufacturers to meet their needs. Currently there is no one vendor alone can meet these needs, the short term will not be such a manufacturer.

In addition, iSuppli said that the active matrix organic EL panel manufacturers do not want the overall mobile phone market as a whole, should focus on high-end models. The reason is that the active matrix organic EL panel compared with other monitors, the average price higher. The company has forecast, QVGA painting prime high-end models will need a lot of mobile phone active matrix type organic EL panel, but due to competition with TFT LCD panel, the average price of active matrix type organic EL panel will decline.

Manufacturers need to further implement the active matrix organic EL panel thinning and reduce power consumption. These features for the advantages of active matrix organic EL panel, but TFT LCD panel in this area has also been improved. Therefore, the active matrix organic EL panel in order to compete with the TFT LCD panel, it is necessary to fully highlight the advantages.

In order to reduce the price of active matrix organic EL panel, it is necessary to improve the yield and achieve high efficiency production. Active matrix organic EL panel industry is facing the cost dilemma from the start. ISuppli recommends equipment manufacturers, intellectual property companies and materials and panel manufacturers to solve the problem. If we can overcome this problem, the active matrix organic EL panel in the next 6 to 7 years, it is possible to occupy part of the small and medium-sized display market.

Figure: active matrix organic EL panel supply and sales forecast

Source: Nikkei BP