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Intelligent lighting to open up new ideas for LED lighting

Introduction: intelligent lighting belongs to the category of smart home, smart home is considered to be the equivalent of the future or even beyond the smart phone market. In recent years, in the upsurge of smart home, smart lighting is also warming year by year, a large number of companies competing to enter, trying to share a cup of soup. Abroad, the international lighting giants have launched a new smart ball bubble, looking for the direction of transformation. Domestic enterprises, not only has the lighting industry and the LED industry chain enterprises into them, and even Internet companies have begun to play cross-border".

"The biggest advantage is that each LED lamp can be controlled separately, changes can be used to control the brightness and color of the mobile phone. This could be the biggest market for lighting applications. Wang Jun said. Huang Yu said that the essence of intelligent lighting is the electronic and network, can not only realize the intelligent lighting control system, the realization of the basic functions of automatic control and scene lighting, and an entrance is the Internet, which led to more high value-added services.

It is worth mentioning that, although the future of smart lighting looks very beautiful, but the part of the existing intelligent lighting system, from the control platform, control protocol to source products, because there is no uniform standards, resulting in product characteristics is decentralization and fragmentation. Only control agreement, the current market there are WiFi, Bluetooth, ZigBee and NFC, etc., the control platform also apple, Android and other options available. Obviously, the future of smart lighting still need the whole industry chain collaboration.

LED lighting companies to attack or defend?

In the mouth of the majority of people in the industry, "attack" and "defend" are mutually dependent, to keep the first attack, to attack first guard, but only relatively speaking, the answer is actually difficult to understand. Take a look at some of the industry has been questioned because some companies are too offensive, eager to attack and fall in advance, and then to question attack, which is quite one-sided.

"Shou" is just another form of attack, is to accumulate strength, is waiting for the outbreak. You know, in the LED lighting market increasingly fierce competition, especially for the lighting companies want to accomplish something in the channel, if you choose the traditional sense of "Shou", it will represent the opportunity to hand over, or even lead to destruction.

Of course, for the current lighting companies, "attack" and "keep" is the tactics, tactics behind the hidden business strategy. Only a clear strategy of the enterprise, in order to have a clear tactical. "Like attack like Shou" or "into the attack, retreat can defend" looks very good, but in reality is not clear corporate performance.

Any form of "attack" can not be divorced from the actual development of enterprises, not grandiose, nor a "yes"; any form of "Shou" can not be complacent and cannot make enterprise development rigid. The life and health of the enterprise is very valuable, "one hundred days if injured in the sinews or bones, injury to the enterprises of all, miss the window of opportunity for development of the industry, it is not a matter of one hundred days, but the survival and destruction of the.

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