LED backlight LCD TV consumer market speculation

According to a recent China Electronic Chamber of commerce consumer electronic product investigation office "2009 high-definition flat-panel TV consumer subjective evaluation report" shows that in general, is expected to buy LCD Plasma TV, LED backlight LCD TV three category, is expected to buy ordinary LCD accounted for 51%, while the LED backlight of the liquid crystal TV is expected to buy the rate of more than plasma TV reached 34%.

After 3, the April round of spring flat TV released new climax, despite the financial crisis, flat-panel TV products still become consumer products concern, which in the past mobile phone backlight, computer display, digital cameras are widely used, but little about LED in the flat-panel TV manufacturers in the domestic and international background, this year to promote the next, by virtue of its better effect, the volume is more frivolous, but also more energy saving and environmental protection, to enable consumers to the attention of LED has improved, and has obvious potential demand.

The key step of LED TV popularization

Flat-panel TV development for many years, technology has been relatively mature, the price is becoming more approachable. But this has not been able to meet the needs of some consumers. With the popularity of high-definition flat-panel TVs gradually accelerate the pace of consumer demand for ultra-thin, high-definition and other requirements continue to improve, flat-panel TV energy consumption, environmental issues have become the focus of attention of the majority of consumers. LED TV because of its advantages, the industry will soon be recognized and regarded as a new direction for the future development of the TV, so the Chinese and foreign flat-panel TV manufacturers are LED backlight LCD TV as a high-end new products to promote.

Hisense officially put into operation China first LED LCD module production line in 2008, and launched a 42 inch LED LCD TV has become the first company to launch LED backlight LCD TV of domestic manufacturers, after the release of the 2 RGB-LED direct type backlight mode LED backlight LCD TV TLM47T08GP and TLM55T08GP, expanding its LED camp. At the same time, Samsung launched 6000, 7000, three series of 8 white light into the side of the LED products. SHARP, SONY and other international manufacturers will LED new flagship product as a new product into the bag. It is understood that Konka, TCL, LG and other brands will continue to participate in the feast of LED LCD TV table.

Enterprises should take the lead in emerging industries technology

LED known as the light-emitting diode technology, widely used in instrumentation, consumer electronics and other products, while the LCD TV is still in its infancy. As a kind of replacement display technology, the product will go through a period of market cultivation. At present, LED LCD TV also belongs to a new concept, a new term, in the early period is more vulnerable to consumer expectations and concerns. In addition to the popularity of LED LCD TV technology is more mature, the price is more popular, the flat-panel TV manufacturing enterprises should make corresponding promotion and popularization work in the early stage. This needs to carry on the comprehensive promotion to the emerging industry technology from many aspects, lets the specialized technology application truly enter the life, is more close to the people.

Hisense as the first to get involved in LED backlight LCD TV industry's domestic brands, the national brand to seize the high end of the LED market to inject strong confidence in August 2008, Hisense LCD module two completed and successfully put into operation. Hisense said the second half of this year will launch a larger size of LED tv. Hisense in the tablet core technology, new products continue to break, can be seen in Hisense LED LCD TV emerging industrial revolution confidence is determined, which lead to a good effect on the development of domestic LED tv. As the 3S giant Samsung in the LED TV promotion efforts is obvious to people, 51 on the eve of this year Samsung concentrated released 8 involving 55 inch 46 inch, 40 inch LED TV, for LED Samsung filed more than 3000 patents, became the first to realize the LED mass market TV manufacturers. As a foreign brand SONY, released in April 20th 40 inch KLV-40ZX1LED market price was 26999 yuan, the same price can buy Samsung 55 inch LED LCD TV, Samsung LED the same size LCD TV price is only 17579 yuan. This has forced people to question SONY's move is really grandstanding.

LED congenital advantage to help the market development

Compared with LCD technology, LED has obvious advantages in many aspects: the first is energy saving and environmental protection, with the brightness of the screen can take the initiative to adjust the brightness of the LED screen, compared to LCD TV energy can reach more than 30%, and completely free of lead and mercury and other harmful substances, is the real green light is wider; second the color gamut, more bright colors; the third is the white balance of backlight can be adjusted, while ensuring the overall contrast. Samsung 46 inch LED LCD TV, for example, the average power consumption of 100W, compared to the average power consumption of 185W ordinary LCD TV, you can save electricity by 54%. According to statistics, with large size CRT color TV (29 inches, 34 inches), compared to the average power of the 37 Inch LCD TV and plasma TV color TV to be higher than 50 watts. If in accordance with the quantity of the whole society, 30 million Taiwan flat-panel TV work every TV 4 hours a day, each year will consume 2 billion 190 million kwh of electricity; in accordance with the 0.5 yuan / kWh residential electricity prices, a year will pay approximately $1 billion 100 million worth of electricity.

At present, China's color TV is about 400 million units of the whole society, the next 5-8 years, the basic realization of universal flat-panel tvs. In accordance with