LED how to successfully walk the last mile?

Introduction: the size of the enterprise, do not want to be able to do more than large, it is a prerequisite to match. Unfortunately, the lighting industry a lot of people do not understand this truth, so every year there are some enterprises because of blind expansion caused crash down in the "last mile" - of course, these enterprises are not down in the success of the "last mile", but in the expansion of the "last mile".

Many enterprises in the lighting industry died on the scale expansion, which is not an individual phenomenon. But every year there are a number of. In theory, the greater the size of the enterprise, the better the benefits. Actually? Not necessarily. Large enterprises may not necessarily make more money, small businesses may not necessarily make less money. Even, some enterprises scale bigger, increasing investment, but the efficiency is getting worse, and even a lot of money led to the final collapse of some enterprises; enterprises, although the scale is large, but the long-term survival in stage of some enterprises, neither dead nor alive; although the scale is very small, but the benefits are good, live very moist, very envy. The scale of the enterprise is bigger, almost all the pursuit of a dream entrepreneur. So as long as there are conditions, the general business will expand the scale of enterprises. As for the expansion of the enterprise will face what kind of situation, many entrepreneurs do not seriously consider the issue of the industry. Therefore, when the scale of the expansion of enterprises, enterprises will face great risks and crises.

In fact, the expansion of enterprises, we have to think about a lot of problems.

Category is the size of the expansion of the market prospects? This industry or this category is a sunset industry or sunrise industry, is 30 years of development prospects or the development prospects of the past 50 years? If the entire industry has been going downhill, only 3 or 5 years, the risk of expansion is very large. Just a few years ago, LED has been rapid, and some companies have a large number of energy-saving lamp production line, the results can be imagined!

Whether the market capacity has scale expansion conditions? Competition has been very bloody, serious oversupply of products, but you insist on contrarian, the expansion is bound to suffocate, the benefit is not good.

Funds can keep up? The expansion of the scale of the fight is the strength of enterprises and resources, but some enterprises know that their lack of financial strength, insist on bluffing, desperate rush. Such enterprises although courage, in fact very big risk. Especially in the current environment is not good, is die enterprises. Some enterprises, their own money, borrow money to expand the scale and benefit of a bad debt is high by creditors chasing around the world; some enterprises blindly rely on the expansion of bank lending scale, once the market is expected to benefit discount, or when tightening the bank loan, the situation is precarious; some enterprises even. Borrow usury, it is even more dangerous. Therefore, the funds can not keep up, the enterprise should not blind expansion!

Talent can keep up is the key to the expansion of the scale of the enterprise. Some enterprises, rapid expansion of the scale, personnel can not keep up, always form fault, causes the enterprise to go to a halt period, or even completely shut down, resulting in a large number of investment boondoggle, causing great losses. Such expansion is not as good as the expansion.

The system can keep up? Enterprise development, in fact, like a huge machine, there are hardware, software support. With the hardware, the software is not good, also can't go fast; even reluctant to push the fast lane, also stumbled, it is easy to have an accident, cause the car crash. The tractor mounted on the front of high iron, sooner or later have to fall apart. So if you want to expand the scale of enterprises, especially the rapid expansion of the scale, there must be matching funds, personnel, organizational systems, resources, or blind expansion, it is easy to lead to corporate collapse.