LED lighting revolution: four difficult to break

1 evening, at about 10 am, reporters and Wang Zhigang came to Wuhan Ireland Eye Hospital underground garage, which lights up.

There are many LED lamps installed in the garage, the first look at the head, the lamp is filled with a neat array of LED ball lamp.

Wang Zhigang, chairman of Hubei Shengshi Hualong science and Technology Co., ltd.. A year ago, he invested about 500000 yuan will be Wuhan Ireland Eye Hospital, the day of the sun lighting time in more than 8 hours to replace all of the lights into LED.

Gao Zhibin, chief financial officer, said that before the replacement, the hospital's average monthly electricity consumption is more than 40 thousand yuan lighting, and now as long as more than 4000 yuan, but also eliminates the maintenance fee, brighter than fluorescent lamp.

Wang Zhigang harvest is not small, the next 10 years, saving the electricity he and the hospital is divided into 10 years, and now Wang Zhigang can receive more than $20 thousand per month from Ireland eye.

This is Wang Zhigang's 5 years since the establishment of the company to make a list of the second.

Energy saving effect is so good for both sides, why the company was founded more than 5 years, did two business?

Chip trap

LED industry is divided into upstream, midstream and downstream.

Upstream: chip manufacturing, equivalent to the tungsten filament of the traditional lamp, in the whole industry chain in the core position in the middle: through the packaging of the device, equivalent to the traditional lamp of the capillary; downstream: assembled into lamps.

Hualong in the downstream.

LED lighting chip is mainly used to drive the current more than 100 Ma high power LED chip, accounting for more than 50% of the total cost of the chip.

Imported from abroad, from Shenzhen and other parts to buy back after the assembly of LED lamps and lanterns exports, is the province's more than and 40 major production and sales of LED models. Wang Zhigang is no exception.

This is one of the characteristics of the Hubei LED industry. "Peng Quan, deputy director of the provincial science and Technology Department said," 11th Five-Year "period, the provincial science and Technology Department will arrange funds to support Wuhan University, di source photoelectric, HC semitek launched the" big power "," blue epitaxial chip ultra high brightness green epitaxial chip "and other research projects, part of the core technology of the leading domestic and world advanced level.

Wuhan Di source photoelectric technology Co., Ltd. is a leading manufacturer of large power chip production. Whether it is light efficiency, or shipments are ranked first in the domestic market share of more than 20%.

Wang Zhigang's company registered in Wuhan, Optics Valley, and the source of the near source, but all the chips used by the.

Why is this?

The world's LED patent technology in Japan and Europe and the United States in the hands of 5 companies, the largest in japan. National semiconductor lighting engineering research and Industry Alliance director Wang Binqiu said that early in the last century in 90s, foreign LED enterprises to build a full range of patent system from raw materials to the production process, buried "patent mines". "They do a very good job in patent registration, not to leave you a little gap. Wu Zhihong, chairman of the source of the source of such a description of the chip industry patents.

Domestic LED downstream enterprises with domestic chips will immediately encounter foreign holding chip invention patent enterprise encirclement and suppression, the need to pay a large number of patent fees.

After studying the source of the master of high-power chip research and development technology, has its own invention patents in the country in a leading position, but the downstream enterprises to export products it is easy to touch the foreign patent barriers.

So expensive chips imported from abroad to enter the international market, many domestic LED enterprises become helpless choice.

Market puzzle

Wang Zhigang has a hobby, in the dead of night, like driving a car in the street.

He's looking for a market. Look at the lights of the building, the most late, and then find ways to find the person in charge, to tell each other, I come to invest in the LED lamps, electricity savings we divided into.

But often empty handed. His heart ached

Hubei every year more than 100 million tons of coal transfer, but it is difficult to promote LED. Wang Zhigang believes that the four major reasons:

First, the masses do not understand the energy efficiency of LED lamps, a one-time investment is higher. Two is the traditional lamps occupy all the brand, channel advantage; three is the LED lighting listed destroy traditional market interests of the original pattern, break the need for time. Four Wuhan LED industry is not supporting, many devices need to buy from the south, the overall size and supporting industries are not up.

LED industry in the middle and lower reaches of the driving ratio is generally 1:3:10. In the upstream LED industry outstanding, in the middle and lower reaches in the downstream enterprises in our province have came to chopsticks only kuangtong electronics company, annual output of about five hundred million or six hundred million yuan.

In fact, the country has been trying to promote LED lamps. In 2009, Wuhan became the ten largest city in the country and the national semiconductor lighting industry base of eighth. Wuhan has been in Hankou beach, East Lake high tech Zone and other public places through the form of government procurement, installation of LED lighting lamp more than 360 thousand.

But because of the LED lighting market has not started, the upstream chip enterprises to share the cost of not thin, not the release of production capacity, midstream and downstream enterprises to benefit, no ability and energy to do the brand and channel arrangement of the market, which in turn affect the chip sales.

The LED market is caught in a vicious circle of mutual dilemma

Way out of difficulties

Dong Zhijiang, general manager of the source of the source said, from the whole life cycle, the problem is too expensive LED lamps is a false proposition