LED lighting small brand quality has been questioned more difficult to survive

Review: for those who have just entered the market of small brand lamps, neither too much money to start the lighting market, also cannot use lighting brand power to influence the market, and is influenced by many objective factors, many small brands to survive has stalled as the plight of.

Semiconductor lighting after ten years of development, has undergone earth shaking changes, from 2003 industrial development of the scale of $9 billion to a conservative estimate of $257 billion 600 million in 2013. With the rapid development of LED industry, lighting industry and the threshold is low, more and more entrepreneurs to join the ranks, LED lighting brands with more and more, all kinds of small brands such as bulk up like bamboo shoots after a spring rain. For those who have just entered the market of small brand lamps, neither too much money to start the lighting market, also cannot use lighting brand power to influence the market, and is influenced by many objective factors, many small brands to survive has stalled as the plight of.

New regulations put pressure on small brands suffered worse

LED lighting small brand quality has been questioned more difficult to survive

In recent years, the rapid development of LED lighting industry, its application is also growing. But in 2013, the EU issued a new regulation, the LED lamps and related equipment, functional safety and energy efficiency are put forward higher requirements, which means that the LED industry, especially the export to Europe LED enterprises will face more new challenges. Indeed, the implementation of the new regulations brought a lot of pressure on the LED industry, it can be said to be a heavy hammer. In order to make the production of LED lighting products in line with the new standards, LED companies have to choose the material and spare parts, pay more attention to quality, so the cost will be greatly increased. This is a big brand LED companies can afford, but for small brands of lighting companies, there is no doubt that even worse. Especially for those who have just entered the market for small lamps brand, in this state, the survival pressure becomes heavier and heavier.

The quality of many small brands have been questioned

In 2013, not only to strengthen the international lighting products on our country's testing, domestic testing standards and testing efforts have been greatly enhanced. Many big brands of products have also been detected substandard products, not to mention small brands, LED lamps are detected in the presence of quality and safety problems. At the same time, consumers in the use of LED lighting products, the proportion of small brand products quality problems far higher than the big brand products. In the aftermarket, many small brand companies have no way to protect. These reasons cause consumers to lose confidence in LED products, many dealers do not want to operate this product. More and more consumers and dealers are willing to choose to have the quality, after-sales protection of the big brands, which also caused small brands in the market situation is getting more and more difficult. Naturally, not all small brands of products have quality problems, in many small brands, there are still a lot of really want the product, the enterprise will be bigger. But as the saying goes "a mouse droppings ruin gruel, appeared on the quality problem of small brand products formed a certain scale, there will be" phenomenon, Public clamor can melt metals., which leads to increased consumer distrust of the entire LED lamp of small brands.